Hannah Hammond built her investment fund through conferences, public speaking, and social media rather than local networking alone. Travel and conference participation accelerated client acquisition across both real estate and lending sides.
Chapters
So how do you get the word out about the fund? Just through my network. Word of mouth has been a lot and then I'm involved in a lot of conferences. So like continuous education and going to conferences has been a game changer for me and my business, which is something I've implemented over the past year. Before I was just kind of, you know, grinding, doing my own thing and had a local network just from doing business with people. But I never really like got involved in conferences and speaking and, you know, traveling around the country and building those relationships. And so that's been a way to get the word out very quickly at a conference, you know, whether it's a real estate conference or a lending conference and just growing it organically. And then also social media has been huge. I get a lot of clients from social media, both on the real estate transaction side and the lending side.