Hannah HammondFounder & CEO, HB Capital & The Firm RE · CEO of HB Capital | Helping CRE Developers & Investors Fund Deals Nationwide | Host of The Hannah Hammond Show

Stop setting ego goals.. 😅

Name: Stop setting ego goals.. 😅
Uploaded: 2025-09-08T20:33:08+00:00
Duration: 30 s
Channel: Hannah Hammond
Description: A short YouTube excerpt where Hannah Hammond discusses why goals should be about the purpose and the impact they create (the "ripples") rather than…

8 Sept 2025 · 1 min

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A short YouTube excerpt where Hannah Hammond discusses why goals should be about the purpose and the impact they create (the "ripples") rather than vanity or ego-driven metrics. She cites Robert Kiyosaki's metaphor of a goal as a rock whose value is the ripples it creates, and urges aligning goals with meaningful outcomes to stay connected to the journey.

Robert Kiyosaki is the one that told me that is like, the goal is just a rock. And it's not the rock that matters when you drop it in the water, it's the ripples that come from the rock. And so I always think about that as like, okay, cool, set a goal, have an amazing goal. But what is the purpose behind the goal? What is that goal going to create in my life and in the world that is worth me going after that goal? Because if it's just a vanity metric because it sounds cool, or because someone else did it, you're missing the whole point. And you're going to be so detached from the journey because you're after this goal, but the goal doesn't even matter. It's the ripple effect.