The Biggest Myth In CRE? That You Need Your Own Capital To Start

In this solo presentation, Hannah Hammond debunks the common belief that personal capital is required to begin investing in commercial real‑estate (CRE). She outlines three practical pathways for aspiring investors to enter the market without using their own money: (1) sourcing deals for well‑capitalized operators and negotiating equity stakes or finder‑fees, illustrated by a client who generated $10 million from zero personal capital; (2) raising capital from one’s personal network to fund attractive deals, allowing the sponsor to earn a share of profits after paying investors; and (3) partnering with experienced, well‑funded operators by contributing sweat equity—such as managing construction or sourcing deals—in exchange for a percentage of the project’s upside. The talk emphasizes leveraging relationships, expertise, and strategic positioning to create value in CRE without upfront cash.










