Hannah HammondFounder & CEO, HB Capital & The Firm RE · CEO of HB Capital | Helping CRE Developers & Investors Fund Deals Nationwide | Host of The Hannah Hammond Show

The Highest ROI Hire I Ever Made Wasn’t Flashy - It Was An Executive Assistant

Name: The Highest ROI Hire I Ever Made Wasn’t Flashy - It Was An Executive Assistant
Uploaded: 2026-05-26T23:26:26+00:00
Duration: 38 s
Channel: Hannah Hammond
Description: In this segment, Hannah Hammond explains that the most valuable hire she made early in her career was an executive assistant (EA). After reading the book…

26 May 2026 · 1 min

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In this segment, Hannah Hammond explains that the most valuable hire she made early in her career was an executive assistant (EA). After reading the book Who Not How, she adopted a mindset of delegating lower‑value responsibilities—especially email management—to free herself for higher‑impact work. She describes the EA’s concrete duties, such as scheduling flights and trips, handling mail and check deposits, and triaging her inbox so she only sees messages that require her response. Hammond quantifies the benefit, noting that the EA saves her roughly three hours each day, illustrating a clear return on investment for the role.

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Key hire that I made earlier on in my career was an EA, executive assistant, to start to take some of the trivial tasks that were not my highest, best use of time off my plate. I started by reading the book Who Not How, which definitely helped me get the mindset around letting go of the reins on some of the responsibilities that I was doing, like emails. I'm still in emails, but I'm only in my folder of emails that have already been filtered and sorted and read, and I'm only looking at emails that are things that I need to respond to. Having a really, really, really good EA that can schedule flights, schedule trips, get your mail, deposit checks. It'll definitely move the needle a lot. I probably save about 3 hours a day in just in my inbox alone.