DOORS TO HER EMPIRE BUILDER MASTERMIND ARE OPEN!

Hello. Hello. Welcome to her Empire Builders launch week. I am so incredibly excited to have you here. I'm just waiting for my phone to come on here onto Instagram. It's having a little bit of a play up here, so let me just hit that one on there again so that we've got it all live and ready to rock and or roll. So far, we are not going well. On instance. Let me just try and start that one again. All right. Are we coming on? Let me see. All right, so this is all happening live. So what I want you to be able to do is to go on there. Let me just. My Instagram is not going on live. What a pain in the butt. But let me see if we're on the right one. Yes, we are. This is how you know it's live is when you're like, hang on a minute. Not joining. All right, I'm gonna get rid of Instagram if that doesn't connect now, and then we can just focus all on there. So what I want you to do is be sure to put any comments in the box as we are going so that we can keep this nice and live and interactive for you. Okay? So no, Instagram is not working, so I'm gonna get rid of that. This is how I do it with the same one up there, but we won't worry about that. Welcome to launch week. It is so exciting to have you here. What I like to do every time we do launch week is every day I go live and share a little bit about her Empire Builder, share a little bit about the training that we do inside the Mastermind, so that you have a little bit of an idea of what happens behind the scenes and you can make your decision of whether or not this is going to be right for you in your next step stage of the journey. So throughout the week, we do have a giveaway competition. So we've got a prize on every single live for the people that show up live. So that if you want to go into that, go to tina tower.com forward/win, and you can put in your name and email address and go in the draw to win the prize for today, which is a copy of my book, Million Dollar Micro Business, as well as some swag that goes with that as well. And then at the end of the week, everybody who's shown up live will go the grand prize to win her Empire Builder swag pack with a hat and a bottle and also a road mic, a podcast mic, like this. Ah, so exciting. So if you want to be in that, just go to tinatower.com win and you can go in the draw to win that one. So let me know who's here. Say hello. Hi, Marguerite. So nice to have you here. Jarrah is going to try and get me on live. Thanks, Jarrah. So, so nice to have you here. Be sure to be interactive with me. Say hello in the comments so that I can see you. All right, so first of all, I want to say thank you for participating and give you a little bit of a look inside of her empire builder mastermind. Because for a lot of people. Hi, Donna. For a lot of people, it can be kind of intimidating at the front end. One of the biggest things that I get feedback on from women that I talk to again and again and again. Have you got me on? She's got me on. Thank you, Jara. All right, let me set it back up here. So one of the things that I get feedback on so much is how intimidating it can be to join a mastermind and people going, what is actually in it? How does it all work? And am I good enough? And this is probably one of Hi, Valerie. Hi, Stacy. This is one of the most common questions that we. That we get is, am I good enough to join it? And that, you know, it half breaks my heart and half pisses me off if I'm being truthful in it. Because, you know, you get to decide who it is that you want to be and what sort of game that you want to be able to play. And the only thing that really sets people apart that get the results and the people that don't are the ones that actually go for it and go, you know what I mean? I can be that person. Sure. I'm good enough to jump in and be able to do that. So if you are asking, am I good enough to be a part of this, really look at that and go, of course you are if you decide to be. But I do know there's also practical things in people asking, is my business at the right stage to really take advantage of being part of the mastermind? And that is an actual legit question. So let me give you an idea. We do have some powerhouse women inside of her empire builder mastermind. So my goal, if you've heard me talk about her empire builder before, is to have 100 women by 20, 25 making $1 million a year. And so I've got high, high goals, high hopes for that. And that can be a little intimidating for people in going, well, that is a really. That's a really big Goal do I want my business to be at that level, but we in between. So if you are at the stage where you know your course idea but you haven't yet launched it, so you're like, oh my gosh, I can't even think about a million dollar business at the moment. I wouldn't mind having a dollar business, you know, making my first dollar in online courses. And if that is you, it can still be right for you as long as you don't psych out easily and as long as you are ready to accelerate. So inside of Her Empire Builder we include our short courses. So, so what I recommend people starting with is idea to launch, which is how to get your first kind of offer and package already for the world. Then we go into limited launch formula which is how to run a live launch exactly as I'm doing now. I use my own system to launch with that and then we accelerate everything throughout Her Empire Builder. So the Mastermind has a library that is literally jam packed with everything that you need to run the business behind online courses. And what I like to say is it's like a buffet. So you wouldn't go into the buffet and eat everything or you'd end up with a sore tummy. And this is exactly what we want to do inside the Mastermind is I want to give everyone everything that they need to excel and to level up in your next stage of the journey. So wherever your next stage is, that is where we like to go. So to answer that, long story short, if you are wanting to launch in the next 90 days, so if you have your business and you're like, you know what, I've got my online course, I know what I'm going to do, but I haven't yet get like nailed like a limited launch. As long as you're wanting to do that in the next 90 days, jump on in. If you're like, I want to kind of coast through it a little bit, see how I end up and maybe next year, then I would wait till next year for Her Empire Builder. So we open the doors again in April. So if you're thinking, you know what, I just want to take it a bit slow and see what happens, then you're best to wait until April to join. But if you are there and you're going, I am ready. My time is now, then jump on in so you can get all the details atherempirebuilder.com. now if you have joined late to the party, Jarrah has just shared the link in there. Tina Tower.com forward/win. So what we're doing on every single live that I'm doing, we are having a competition. So every session that we do, we're going to be drawing a winner at the end of the session from everyone that fills in that Tina Tower.com forward/win. And then at the end of the week, there'll be a grand prize winner, which is a her Empire Builder swag pack and a road podcast. Mike. So pretty cool, right? That I'm very, very excited about. All right, let me answer a question here. I have a few online courses. I use Members Pro. I've never done a launch. How do I know if a launch is right for me? Well, with everything in business, I like to look at it like a curious experiment and test it. So the philosophy, which is a great question philosophy that I do use inside of her Empire Builder is having an ascension model. So eventually working towards it depends on what stage of your business that you're up to. But eventually working towards having an ascension model that has around three different offers in it so that people can come into your world at a certain stage, which is an evergreen product, so that you've got a course or a membership that's available all the time. So whenever you're doing a speaking engagement or whenever you're on someone's podcast or whenever you're getting publicity and people are like, you know what? I want to work with her. Whatever she's got, I want it. I want to be a part of that. They can go onto your website and they can buy from you straight away and then your signature program. So, like your meaty, like your. This is what you were made for, this is what you are known for. This is your thing that is going to be your live launch program. So I recommend doing a live launch in your first year, three or four times doing a live launch and then breaking it down to two times a year. And a live launch is so much more effective than an evergreen launch. Always like 100% of the time. I have never seen an evergreen beat a live launch ever, which is why I am such a fan of live launching. Because having that, I mean, it's a beautiful business model in terms of right now I get to sell her Empire Builder. I get to say, hey, this is what I have on offer. If this is where you're at, you won't find anything better in the world. Jump on in, let's go. But I only do that for one week, which means for one week, I sell, I go, this is what we've got. Take it, leave it. If it's for you, get it one week. Then I have the next six months where I can just love up on my customers. So I just add massive value, do my podcast for the, for the front people that aren't yet customers of mine and then people that are inside my membership. I get to do all my masterclasses, my trainings, my Q and A. So it means it's just a beautiful business model in terms of going. You get that small window to sell and then it's closed. It also works really, really well for the scarcity in going because you may be sitting here right now going, is empire builders right for me right now? And if it's not, do I want to wait until April? And if you don't want to wait until April, it's like, well, it closes now. Better jump in. So that deadline does work. So that is why I'm a fan of launching. But if you have a few online courses and you've never done a launch, oh my gosh, get ready. It is going to. Excuse me. Blown in there. All right, let me see the questions here. Hi, Brianna, how you going? Donna says Donna's one of our beautiful members. She felt like she wasn't quite ready at the beginning, but jumped and is so glad that she did. So. Yes, Tina, tower.com forward/win, if you haven't gone in that already. Hello, gorgeous. Belinda, nice to see your face. I love it. Okay, so that is my first thing is, you know, at what stage are you ready to join her Empire builder? So if you're looking to get launched and grow in the next 90 days, it's going to be right for you. Vice versa, if you're doing, you know, six figure launches, it's right for you. We can supercharge that up. So I've had so many women that have kind of dabbled in online courses that have been doing 10, $20,000 launches and then after kind of the first three to six months, now doing $100,200,000 launches. So there's a lot of improvement that can be done, which is super, super exciting. The other thing that I would touch on is the self doubt and overco. So like I said at the very beginning, one of the things that comes up a lot from the women whenever I do questions is, am I good enough doing this? Which drives me bonkers. So self doubt is something everybody feels all of the time. Like you, if you've decided to live a big life instead of a small life, you're constantly leveling up. So you're constantly going to have to push through that fear and that self doubt and overcome that. And so instead of resisting it, like embrace it, it is something totally, totally, totally normal. So you can, you can really get into that and go, I'm going to feel the fear and I'm going to do it anyway. I mean, for me, doors to her empire builder open this morning. Not this morning because I was nothing but excited this morning, but last Monday. Always like the week before launch for me when we're putting all the final touches on it and we're kind of like, is this going to work? Is this not going to work? Are we going to do well? Are we not going to do well? Like, I have a total moment of freak out in going, oh my gosh, who even am I? Am I going to be able to do this? Like really go there? And I always give myself about two hours to go, like full doomsday, catastrophize it, like go to town and then recover. And I share that with you because I've done like 15 live launches, like a lot of them. And I know the stats, I know pretty much what the results will be, give or take some. There's always that element of uncertainty, but I know I've done the work leading up to it. I know I'm going to do the work and show up for people every day. So I know it's going to happen. And yet still there's that fear there and still there's that thing of going, what if nobody comes? So it's always going to happen. So let me know, is there any questions that are popping up here? Here we go. Do I teach how to teach enough of our market to make the launch successful? Yeah, absolutely. Yep, that's exactly what I teach. Yes. So at the moment you're selling daily and no time for everything. Yes, that is completely. What happens when you don't do live launches is you, you feel like you're always selling and always pushing but not really getting anywhere. So you are going to love the live launch model. So good. Okay, I've missed, I haven't scrolled up on the Instagram questions. So if you are on Facebook, pop any questions in the comments box there. And I've got Instagram going at the same time here. Hello, Caitlin, nice to see you. Hi, Kamri. Alright, so if you've got any questions, pop them in the box. So how to reach your market. So if you're wanting tips on how to reach your market, I'm running a webinar on Wednesday Wednesday, Sydney time, Tuesday evening, US time. So go to Tina Tower.com list or go to the link in my bio if you want to register for that. So I won't be live publicly like this. It's going to be like the big kahuna, meaty, amazing training that I do for the week. And I'll be showing you the five most effective ways to build your list for an engaged market. Because I got to my first million dollars without Facebook ads. So no Facebook ads at all. Now I am using Facebook ads. This is actually our first launch ever that we're using Facebook ads. So we'll see how that all goes. But I am a big fan of building organically first because it's not followers that make the difference. It's not vanity metrics that make the difference. It's being able to speak directly to your customer and going, this is what I. And knowing that the people that you're talking to are the right people, are the people that are there going, you know what? I want what you've got. I want to be able to implement that into my business. I want to experience that level of success rather than trying to sell to everybody all the time. So, yes, come along to the webinar on Wednesday and you will learn all of that. Hi, Molly. All right, if you haven't already, go to Tina Tower.com win. And you can go in the draw for today's competition in there as well. So let me go over what the her empire builder program is all about so that you can see actually what we have inside of it. So the way that it works is we kind of have the core part of our program and then we have all of the other things that are like, bonuses that you can take if you want and leave if you want. And like I said before, treat it like a buffet. You don't eat everything. So always in a membership, we run this risk and this fine line right, of going. We want to be able to give massive, massive value where people have everything they need. But also, I don't want to overwhelm the bejesus out of everyone. And I probably, probably honestly lean towards the overwhelmed side because I would rather give you everything that you need and then have you just chew like crazy. And so for some people, that's going to be too much and it's going to be too much pressure, and that's okay. So if you're like that and you're like, you know what? I just want to cruise along, like, nice and slowly, then my mastermind is going to be too intense for you. But if you're like, you know what? I'm so hungry for it. I just want to grow. I want to do this. I'm ready to do the work. I just want to do the work that's going to make the biggest difference. Then I got you. So we have a masterclass every month. So that is like our main training. Then we have our accountability calls. So the accountability calls happen on the last week of every month where we look at what were your goals for the month just gone and how did you go? Where are you stuck? What were your wins? So we can celebrate them all together as well. And accountability calls is what I think makes one of the biggest differences in the whole shebang. Because people either love or hate accountability, right? So it's always the day before accountability calls, and people like, oh, my gosh, I said I was going to do this and I haven't done it. I am doing it. Jump on in and do it. And so it does get that result. Because people don't want to show up and be like, yes. So I was busy and I didn't really do anything this month. No one does that. So it's really good to be able to do that. And it's invigorating to reignite that passion. I mean, this morning, I go live in our Facebook group every Monday morning for our members and answer any questions. And Amanda, one of our members, said after the accountability call last week, she was like, you know what? I've got people on a wait list that I can offer this product to. I'm going to do that. And she made $60,000. I was like, yes, way to go. So when it's implemented, it's just so, so good. So we have that. We have a guest expert every month come in. So we've had superstars like James Wedmore and Susie Moore, and we've got Michael maidens coming out. This month we've had Heather Sager doing speaking. So the point of that is to be able to go, I'm a generalist, so I do all of the parts of the business and have knowledge over everything. And then we get every month, whatever we're focusing on that month. So this month, for example, is all around offers, creating your irresistible offer, how to get your pricing right, how to get your structure right, how to get your inclusions right, all of that sort of stuff. And so I'm bringing in Michael, who is a pro. All he does is is offers. So every month we bring in a guest expert that's Just really super linear in that. Every year we have a retreat, which is my favorite. So next year we have in April in Palm Springs in California and in June in Uluru in Australia. So depending on where you are geographically will depend on which one of them you attend. But you choose one of the retreats each year to go to and we have that one there. And then we have 90 day planning sessions as well. So every 90 days we do six hour planning sessions. And see, this is where I go. I told you it was going to be intense. But what I find is if we don't facilitate that, we can say to people, it's really important to do planning sessions every 90 days. But you know, time ticks by and people don't do it. And so we do it together, which means people show up, they take action and they plan and look at the next 90 days, go, all right, this is where I am on my journey and this is what I'm going to have to do to level up over the next 90 days. And this is so incredibly important because it's really easy to get comparisonitis, right? It's really easy to look at what other people are doing and going, should I be doing this? Should I be doing that? And so we want to do 90 day planning sessions so you can figure out what you're doing in your business. And we go through all of the areas. So we look at team, we look at money, we look at offers, we look at launches, we look at everything that you've got to be able to do in the business and then what's going to be most important for you in the next 90 days? So we do them twice, virtually a year and once in person. So at the end of the year is our in person one, which I can't wait for. And then we have a little bit of a party there. So I've got a question here. Can we go to both retreats? You can. So you get one retreat included in your membership. And then we have the extra retreat that if you want to go to that, you can just pay and go along to that as well. And I do have a few members that are already going, I'm going to go both retreats. I want all the retreats so we can do that. All right, so what have I said? We've got masterclasses, Q and A, accountability calls, guest expert sessions. We have mindset masterclasses as well. So this is something new that we've introduced because we have. Has anyone seen Brooke Castillo's Life Coach School? I love It. I love her work. And so much of what we do in business is a mind game, right? It's so much in going, why do we do the things that we do when we know the things that we know? Or why are we not doing the things that we know we need to do and how do we get ourselves to actually do them? And so every month we have a mindset session. So this month we're working on getting over disappointment, procrastination, all of those different things and they are there if you need them. So I always say with that, if it speaks to you, go, yep, I'm jumping in that one. But if you're. You know what, I'm all over that. I've got it. I've got that in the bag. Then skip over that one and come back later. So, hello, the people that are coming in. Hi, Taryn. Hi, Zoe. Hi, Shell. Alrighty. So if anyone has any questions, remember to pop them in the comments as well as I'm going. So we do that. We have a Kajabi expert as well. So Kajabi is the platform that I recommend to use your online courses. It's what all my demos are on. So often I get the question, if I'm not on Kajabi, is it still going to be relevant to me? And that is totally up to you. So usually I would say yes, but no as well. So you will have to interpret everything into your own platform which can be done. So if you're on teachable or thinkific or whatever it is that you are on, you can translate it. But just know that I am totally a Kajabi fan and all of my examples are on Kajabi, so I would very much. If you are on Kajabi and you are a female course creator, you will not find anything better in the world. If you're not on Kajabi, it's going to be a little bit annoying. So it's going to be up to you whether you can take that. Got some of my members jumping on. Hello, Chelsea. Hello, Shanna. Nice to have you on here. All right, I've got a question here from Natalie. I love your honesty and make it real. Thank you. I'm about to do a live presentation for work today and although I have done heaps, always nervous. In regards to your empire builder, is it for only people using Kajabi? Oh, there we go. I just answered that. By the way, love your latest question. Thank you. If anyone doesn't have a coffee million dollar micro business in stores now, so yes, you can do the program if you're not on Kajabi, but it won't be as relevant because all of my, I mean, all the pipeline stuff, like when we're talking about webinar pipelines and lead magnet pipelines, are all relatable to the other softwares. I just don't demo on that. So if you say, ask me a technical question on going, Tina, I use Thinkific. How do I get all of these to talk to each other? I will go, I don't know. So that's something to take into account for that. Natalie. All right, so we've got that and we have templates for absolutely everything. I, if you don't know my background, I have a background in franchising, so I am a systems ninja. So everything that I do in my business, we create a system for and we share it with you. So, well, if you're one of our members. So if you want to have access to everything I use, the only way to do that is through the membership. And when I say I share access to everything, I mean everything. Like when I run a live event, I make a checklist, I give it to you. When I do my launch, like I'm doing now, I make the canva templates from the launch and we give it to you. We give you absolutely everything in there as well. You're my hero, Caitlin. Caitlin, who's here live on Insta, was actually a guest on our podcast a couple of weeks ago and is an absolute superstar. Hello. Hello. All right, the draw is closing in one minute. So if you haven't gone in there yet and you want to be in the running to win the prize today, go to tina tower.com win and jump on that. Now, if her Empire Builder sounds like something that you are keen on, go toherempirebuilder.com. the page is filled with information. There's a lot of information on there, so you can get a kind of good idea of whether or not it vibes with you. So it's not something that I kind of go, like, I have to sell so much in a traditional sense, would know straight away when you read that, you'll either go, you know what? I could really get good use out of this, or you go, it's just not for me. And that is totally fine. So then you can apply. So if you read it and you're like, oh, my gosh, this is exactly what I've been looking for. I want to supercharge my online course business. I'm ready to get this thing under control and just Start getting it up there, then jump on in to that. You go to her empire builder.com and you can apply. So once you apply, we jump on the phone for 15 minutes, minutes together. It's just so I can get to know you and make sure it's going to be the right fit. So it's by no means a sales call. I will not use any NLP to convince you to do different things. It's really figuring out where your business is and making sure you're going to get a result because I don't want people in our membership that are not getting the result. It's really important to me that you get a good return on investment for the money that you have put in, which means I can't make you do it, though. So I need to make sure that you're someone that's like, like, you know what? I'm nervous. Yes. I'm overwhelmed. Yes. But I am excited and I really want this. And if this is something that you're up to, then it's going to be right for you. Diana, not so suitable for network marketing. It's more. It's for courses. So if you've got courses and membership, it's going to be right for you, but for products, it's not the best thing to be able to do. I would recommend Kate McDonald from Meant to Be is if you're doing products, she can teach you how to do product launches with that. And that's the thing. If you apply and it's not right for you, I will give you the good options with where to go for that in there as well. You are welcome. Yeah. So ours is pretty niche, which means that it's not for everyone. But also if you have those things, you will not find anything better in the world. So if you have online course or a membership or both, or you're on Kajabi and you're wanting to build through personal brand and be the thought leader and the expert in your industry. I got you, like, it's the best thing ever. All right, so let me know if you've got any questions. Hi, Christina. Pop them in the box there. And we are getting ready to draw today's winner. So, like I said, we'll do a prize every day on the lives and then at the end of the day of launch week, we'll do a grand prize, which will be a podcast, Mike, and a whole lot of fun swag in there as well. So you can see that one. All right, does anyone have any questions about her empire builder, Christina's? Looking forward to learning more this week. Diana has asked what about for the fellas? Predominantly for women. All women. Yep. Now, the reason that I go all women is women learn differently in an environment with all women than environment, mixed environment. And we have this most incredible community of women supporting women and building them up. And you know, when you got dudes in there, it just throws off the balance a bit. Just makes it different. Especially in the space of online courses where there is a lot of like bro marketing sort of tactics, we take a different tact for that. And so that is why we keep it, keep it all women. So we have a lot of men that are doing our evergreen programs, but the mastermind is, is for women only in there. Yeah. Because it's just a bit, just a bit different. So with. No, not right for your hubby. Yeah. So if you've got a partnership in there. So we do have some husbands and wives that are in partnership together. The wives do all of it. The men can show up to the masterclasses and be on Zoom, obviously. But with all of our live events and our accountability calls, it's women only. I mean, as an example, like in the last one, last accountability call, we had a whole group where out of the eight women in the team, seven of them were perimenopausal. And so talking about doing launches with their cycle and being able to really take advantage of that feminine energy and how to deal with that with family and all the different things that women typically have to juggle. So it's different, just a different conversation and a different comfort level level than what we have when there's boys in the room as well in there too. Yeah. Sammy goes, yes, that's me. So Sammy is in business with her husband as well. So Nath, her husband does see all of the training, but she is the person who's at the front of that and engaging with the face to face stuff. So hopefully that helps in there as well. Okay, now let me get up our, our draw thing here so that you can see who the winner of the live is today. So let me get this in here. This is always, always so funny to be able to draw because it's, it's kind of, it's kind of a bit clunky the way we do this. We have not found an easier way to be able to, to do, do the live draw. So let me, let me get Instagram over here here so that we can see that. And then I'm going to pull up on the screen here for our Friends on Facebook. There we are. All right, now let me turn you around so that you can see this too on Insta. Here we go. Oh, you can't really see it on Instagram, so I'm just going to leave, leave you there and I'm going to tell you who the winner is here. So let's spin the wheel. All right, now we've got quite a few people on our wheel here and the winner winning a copy of Million Dollar Micro Business today and a swag pack is Nadine Champion. So Nadine is actually one of our new members. Nadine joined her Empire Builder yesterday. So well done, Nadine. That was nice. So, Nadine, you're gift will be sent to you momentarily and every day we will be doing a giveaway. So tomorrow, tomorrow I am talking about. What am I talking about? Oh, tomorrow is a good life. So tune in the same time tomorrow. Tomorrow is what a seven figure course creator setup looks like. So I'm actually going to tour you all through my office, my filming setup, looking at all my gear and equipment that I use and answering all your questions so that you can see if you want to do this live. What sort of things do you need to have and what sort of things are like a wish we had kind of thing and maybe for later in there as well. So that's on the same time. If you do want to apply for her Empire Builder, go to her Empire builder dot com. What I would encourage you to do is even if you're not 100% yet, please go and fill in and apply because what happens every single time is people leave it till the last minute and I end up having like 30 people booked in for application calls on the last day and then people can't get in. So at the moment we're first day of launch, so we've got a beautiful schedule with a lot of openings in there. So you can go and choose the time that's going to be right for you and then once you have that application call, you've got a bit of time to sit on it before doors close. So if you're thinking, you know what, I'm not all the way there, but I'm thinking it might be right for me. Jump on over, go to her empire builder.com and apply in there. All right, everyone, I will see you at 11 o'clock tomorrow. Thank you so much, Bye.