Not every decision in your business should be based on dollars...

Now for us, we actually put our membership as our signature program. The reason for that, that I chose that method is sometimes we gambled with. I wanted to be more about the strategy rather than just teach the one thing over and over again. And so that's why I chose to put all of my eggs into our membership basket. Sometimes they're like you'd make way more money if you switched it and you put her empire builder on the back end and you had a short course on the front end. And that may be true, but. But I would get bored out of my mind in about a year and then the business would start falling down. And so a lot of the decisions that we have to make as entrepreneurs are not just financial based, but they're also based on how do we get the best out of ourselves. So that is why I chose that way. And then having your peripheral offers with live events, additional low cost offers and one on one consulting, if you're still doing that in there as well.