This Heroic One podcast episode (Brian Johnson) presents the “One Percent Better” idea via a fable about Sonny (mentor) and Mr. Big (burned-out teacher): intentionally invest 1% of your day (14 minutes 24 seconds) in focused self-improvement activities (e.g., meditation, training, tech-free presence, purpose reflection). The episode reviews the math, prompts listeners to pick one high-leverage 14m24s action, and closes with a Heroic app promotion claiming boosts to energy (40%), productivity (20%) and connection (15%) and a limited 40% discount on Lifetime Premium through November 15.
Questions this episode answers
14 minutes and 24 seconds (1% of 1440 minutes).
40% off until November 15 (promo mentioned in the episode).
Boosts of approximately +40% energy, +20% productivity, and +15% connection (as stated).
Hey hero, if you're enjoying these daily plus ones, make sure you head to Heroic Us to check out all of the other goodness we have to help you activate your best every day. Plus until November 15th, you can save 40% on a Lifetime Heroic Premium membership at Heroic US Lifetime. Let's do this. And now, today's Plus One.
Hi, this is Brian. Welcome back to another Heroic One. In our last couple Plus Ones, we spent some time hanging out with world class mental toughness coach Brian Kane. We broke some arrows, ate some fire, and got an invitation to a big UFC event where one of his fighters made Epictetus proud by smiling as he got punched in the face. Today we're going to spend some more time with Kaner. We're going to talk about getting 1% better. Let's head back to his little fable, appropriately called One Percent Better, where his characters Sonny and Mr. Big are having a little chat. Good morning, Mr. Big. It's time to get juiced. Either we are going to dominate the day or the day will dominate us. Are you ready? Sonny asked with the excitement of a kid on Christmas Day. As we began walking the halls to the scent of bacon and breakfast, Mr. Big tells us, Stunny started asking me about math. Mr. Big, there are 24 hours in a day and 60 minutes in each hour. How many minutes are there in a day? I quickly took out my phone and asked, hey Siri, how many minutes in a day there are? 1440 minutes in a day, Siri chimed back. Then she asked, what's 1% of 1440? This is where I was stumped. I wasn't sure how to do the math. After all, I wasn't a math teacher. No idea, I replied. One percent of a day is 14 minutes and 24 seconds. She said emphatically. Everyone wants to get 1% better, but they fail to intentionally invest 1% of their day because they don't even know that it's a strategy for success. End quote. Now, Mr. Big is a burned out teacher and Sunny is his mentor. She works in the cafeteria and brings the juice all day, every day. Her number one lesson and the focal point of the entire book. As Brian tells us, and I quote again, the best place to start is to intentionally invest 1% of your day into yourself and become a better version of you today than you were yesterday. Then wake up tomorrow and do the same thing. Rinse and repeat. It's actually quite simple. End quote. Now let's review the math. There are 24 hours in a day, 60 minutes per hour. That's 1440 minutes per day. 1% of that is 14 minutes and 24 1% of your day. Here's the question. What's the number one thing you know you could be doing that if you spent just 1% of your day doing it would have the most positive impact in your life. Seriously, what is it? 1% of your day meditating is 14 minutes and 24 seconds of meditation. Would that change your life? How about 1% of your day training or 1% of your day with zero technology? Spent 101% focused on being present with your significant other and or kids? Would that Change your life? Or 1% of your day reflecting on your life purpose or living more on purpose doing the things you know you could be doing for just 14 minutes and 24 seconds today? Would that change your life? Plus 1% plus 1% plus 1% tiny improvements that lead to tiny gains that add up fast here's to using 1% of our days to get 1% better today. By the way, early research shows that spending way less than 1% of your day using the Heroic app to dominate your big three protocol can help you boost your energy by 40%, your productivity by 20% and your connection by 15%. Just three plus heroic targets a day keeps the Daimon in play. Let's go.
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