A short podcast micro-chapter from Brian Johnson promoting his new book 'Areté: Activate Your Heroic Potential.' The episode presents the idea (citing Dan Millman) that there are no permanently enlightened people—only more-or-less enlightened moments—and urges listeners to practice enlightenment moment-to-moment (carpe punctum). It also details pre-order incentives, shipping and launch-event logistics.
Questions this episode answers
November 14 (ships before Black Friday).
November 10–12.
A free advanced reader copy of the ebook today.
An advanced ebook, the audiobook, and a limited edition Areté coin.
All the above plus an autographed advanced hardcover reader copy in an Areté VIP box (includes Areté T-shirt, Heroic T-shirt, and 10 free annual Heroic memberships for gift recipients).
Chapters
Hi, this is Brian. Welcome back to another Arete One Degree, a micro chapter from our new book Arete Activate youe Heroic Potential. Let's get straight to work. Enlightened beings. There aren't any. In our last couple plus one degrees, we talked about the fact that we can't seize the day per se. We can only seize the moment. Enter not just carpe diem, but carpe punctum. In Everyday Enlightenment. Dan Millman makes another brilliant point. He tells us that there are no enlightened beings. There are only more or less enlightened moments. Here's how he puts it. And I quote Dan no one feels the same way all the time. Even if you are angry, depressed, crazy, afraid or grieving, you'll have moments when you are distracted. There are no enlightened people. No nice, bad, smart, neurotic or stupid people either. Only people with more or less enlightened, nice, bad, smart, neurotic or stupid moments. Now that's a really powerful and empowering distinction. As wonderful as it would be, no one gets to a place where they're exonerated from all future work. Period. The issue isn't reaching that I've finally perfected myself once and for all. And isn't life great? Great state. It's about stringing together more and more enlightened moments in our day to day lives. And guess when the best time is to practice your new enlightenment. Yep, right now. Close the gap, live with Arete and remember, there are no enlightened people, only more or less enlightened moments. So carpe punctum. I hope you enjoyed that Arete plus one Degree from my new book Arete Activate youe Heroic Potential. The book will be shipped on November 14th right before black Friday. In time to make it the perfect holiday gift perhaps. I wanted to let you know that we have some special giveaways if you think you might like to pre order the book, and even more goodies if you think you might want to give the book away this holiday season. Here's the deal. Pre order one copy and get a free advanced reader copy of the ebook today. Pre order three copies and get a free advanced copy of the ebook and the audiobook and a limited edition Arete coin that we'll send to you. Pre order 10 copies of the book. Bless you and get all of that plus and an autographed advanced hardcover reader copy sent to you immediately inside the fancy Arete VIP box which is packed with other goodies including this Arete T shirt, a Heroic t shirt and 10 free annual heroic memberships for your gift recipients, you'd be able to give them a book and a year's worth of Heroic for free. If you pre order 25 copies, you'll get all that plus a free ticket to our launch event party in Austin November 10th through 12th. And you'll get a personal voice memo thank you and a high five from me if you're feeling inspired to order over 50 copies of the book. We've been blessed to have a lot of CEOs and corporations do that. We'll give you a huge discount. Just let us know all of this. You can learn more about at Heroic Heroic Us Book. Of course you can order the book on Amazon, Barnes and Noble Independent bookstores will be everywhere you can buy a book, Hudson's airport stores, etc. And let us know of course when you've done that and purchased a copy or three or ten or more if you feel inspired to do so at Heroic Us Book. I appreciate you and I hope you love the book. I'm super excited about it, super proud of it, and I hope it helps you and your families transform your lives.