Exoneration: Part II Of Rule #1 (Areté +1 #064)

19 Oct 2023 · 4 min
4:24

Brian Johnson presents a short micro-chapter (Arete +1 #064) from his book Activate Your Heroic Potential focused on the second part of Rule #1: 'exoneration' — the idea that life is supposed to be challenging and we will never be fully exonerated from challenges. He reframes challenges as 'reverse indicators' that one is on a heroic quest (Arete) and encourages self-compassion and persistence. The clip ends with promotional details about the book: shipping date (November 14), pre-order tiers (1, 3, 10, 25, 50+ copies) with escalating rewards (advanced ebook, audiobook, limited edition coin, autographed advanced hardcover in a VIP box with shirts and memberships), and a launch event in Austin (November 10–12).

Questions this video answers

November 14

November 10–12 in Austin

October 19, 2023

A free advanced reader copy of the ebook today

A free advanced copy of the ebook, the audiobook, and a limited-edition Arete coin

Chapters

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