Brian Johnson argues motivation must come from within, not from obligation. He calls laziness a signal to act and introduces "blissipline": discipline that feels like bliss instead of punishment.
You got to want it. So one of the reasons why people will chafe on things is if they're not self concordant. If you're doing something because you think you have to, you're shooting on yourself. You're masturbating, right? Quit masturbating. You don't have to do anything. And if you think you have to, you won't want to do it. You lose your agency, your autonomy, and then you'll just say whatever, this is stupid, we need to intrinsically want to do it. And then you need to fight the laziness because there are going to be times when you don't want to do it. So let's have the wisdom to know that. And once you've made the decision, go Michael Beckwith on it and make it a blissipline where your discipline becomes bliss. Because you're the type of person that does it and what is feeling like it have to do with it. Then you do it. Then the cue, the trigger, the prompt of the whiny voice. You have enough wisdom to go, oh, there's my demon, my tiny little self. Then you use that thing that used to spin you out and indulge in laziness, et cetera, and you say, no, no, no, perfect, let's go.
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