Short video/microchapter by Brian Johnson introducing the 'Hero’s Mantra'—"OMMS: Obstacles Make Me Stronger"—as a mental framing to welcome and grow from challenges. He links the mantra to Spartan Race ethos and cites Sri Swami Satchitananda’s book The Golden Present; he also promotes his new book Activate Your Heroic Potential with preorder tiers, shipping and launch-event details.
Questions this video answers
November 14 (ships before Black Friday).
November 10–12 (launch event in Austin).
1 copy: free advanced reader copy of the ebook; 3 copies: ebook + audiobook + limited-edition Arete coin; 10 copies: all prior plus autographed advanced hardcover reader copy inside Arete VIP box (with Arete T-shirt, Heroic T-shirt, and 10 annual Heroic memberships); 25 copies: all prior plus free ticket to launch event in Austin and a personal voice memo; 50+ copies: large discount for bulk corporate/CEO orders (contact to arrange).
Chapters
Hi, this is Brian. Welcome Back to another Arete 1°1 of 451 microchapters from our new book, activate your heroic potential. Bless all of you who have already gotten a copy. Today we're going to talk about Ohm's the hero's mantra. Now. I love Spartan races. There's something about paying to face obstacles that so perfectly captures the spirit of everything we need to do to activate our heroic potential. Joe decenna, founder of Spartan Race and Grit Exemplar Extraordinaire, tells us that we want to become immune to obstacles. Imagine being immune to obstacles such that they have no effect on you. In fact, let's take it one step further and remind ourselves that when properly framed, obstacles literally make us stronger. Of course, the obstacle course is simply a physical representation of the mental and emotional and creative obstacles we all face every day. We want to get immune to those obstacles. We want to see that they make us stronger. And we want to see that truth in the moment. The heroic gods are blessing us with an unexpected challenge. And that's why I created the heroic mantra to help me internalize this. OMS O M M S Obstacles make me stronger. Ohms. The hero's mantra. Ohms. Chant it with me now with a fierce determination in our souls and a smile on our faces, knowing we have what it takes to meet any and every challenge life throws at us. Ohms. Oms Oms all day, every day, especially today. Little P.S. this isn't just a pom pom waving peak performance idea. The great spiritual teacher Sri Swami Satchitananda uses the same metaphor of an obstacle course in his brilliant book the Golden Present. And know this. His book is laid out as a series of daily inspirational readings one can enjoy throughout the year. On January 1, day one, he tells us, and I quote him, life must be a challenge. Only then is it exciting. In an obstacle race, you are forced to surmount all the obstacles, to jump over the hurdles, go through the barrels, crawl under the rugs, climb over the walls. What would happen if he says to avoid all that, you went around all the obstacles and asked for the winner's cup? Would they give it to you? No, they would say you must go back and face all the obstacles. He continues by saying, make your life as exciting as possible, but always think of it as fun. The adversities as well as the harmony should be enjoyable. Don't become sober and morose and have a castor oil face. In the name of spirituality, just be happy. Jump with joy. Even if you make a mistake. Say hey, I did this great. What a wonderful lesson I learned. If you really want to, you can make everything fun. I hope you enjoyed that. Arete plus one degree from my new book Arete Activate your heroic potential. The book will be shipped on November 14th right before black Friday in time to make it the perfect holiday gift perhaps. I wanted to let you know that we have some special giveaways if you think you might like to pre order the book, and even more goodies if you think you might want to give the book away this holiday season. Here's the deal. Pre order one copy and get a free advanced reader copy of the ebook today. Pre order three copies and get a free advanced copy of the ebook and the audiobook and a limited edition Arete coin that we'll send to you. Pre order 10 copies of the book. Bless you and get all of that plus an autographed advanced Hardcover reader copy sent to you immediately inside the fancy Arete VIP box, which is packed with other goodies including this Arete T shirt, a Heroic t shirt, and 10 free annual heroic memberships for your gift recipients. You'd be able to give them a book and a year's worth of Heroic for free. If you pre order 25 copies, you'll get all that plus a free ticket to our launch event party in Austin November 10th through 12th and you'll get a personal voice memo. Thank you and a high five from me if you're feeling inspired to order over 50 copies of the book. We've been blessed to have a lot of CEOs and corporations do that. We'll give you a huge discount. Just let us know all of this. You can learn more about at Heroic U.S. book Heroic U.S. book of course you can order the book on Amazon, Barnes and Noble Independent bookstores will be everywhere. You can buy a book, Hudson's airport stores, etc. And let us know of course when you've done that and purchased a copy or or 3 or 10 or more if you feel inspired to do so. At Heroic Us Book I appreciate you and I hope you love the book. I'm super excited about it, super proud of it, and I hope it helps you and your families transform your lives.