Best earplug for concert and deep sleep! #concert #sleepbetter #shorts #earplugs

Our 2 strongest use cases are live events and sleep. Our earplugs are the most comfortable to sleep with. They don't push out of your ears the way that memory foam does. They just settle in, and we've had a lot of people test them for sleeping. Feedback we get is, I forgot they were in there when I woke up, and I started my morning routine and wondered why I couldn't hear anything. For live events, regular foam earplugs that are made of polyurethane or PVC, they were designed They're designed to cancel out everything, but what they do is they knock down the highest frequencies more than anything. The way that— that's the nature of the material. So that's why when you're at a live event, you usually can't hear the vocalist the same, but you can hear the drums, you can hear the bass. Our product, again, the mycelium naturally does this.