Only 6% Care About Sustainability... #sadtruth #sustainability #shorts

28 Aug 2025 · 1 min

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82% of people say they understand sustainable fashion, but only 6.2% actually consider it when buying clothes. Style, size, price, and sales drive purchases instead. The speaker argues we should think of our wardrobes as part of personal health, not just environmental impact.

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Do you know what sustainable fashion means? So around 82% of the respondents, they said like, yes, we do know what sustainable fashion means, but only the 6.2% of them, they think is as a factor before they make a purchase. The first factor in their head is like style, size, price, offer. Sustainability is nowhere. So we have to change the mindset. We're so far, like, can they make their wardrobe healthy? Because it's their health too. If I wear leggings or sportswear and go get sweaty, like, is it the same thing? Like, we have to think further than that.