Rock Stars Are OBSESSED With These Eco-Friendly Guitars! #rock #guitarist #ecofriendly

We started with me complaining about guitar stands. They're all pieces of junk. I said, let's look at just redesigning the guitar stand. And we had a lot of guitar players and they all said, why not? Let's do a guitar instead. Yeah, that's a good idea. Let's do a guitar. And then we started to study the market. We said, wait a minute, you know, guitars really at that time weren't sustainable. They were using tonewoods from the rainforest and we were losing an acre rainforest to get one tree of tonewood that was, you know, had the right resonance. And so we said, We said we're not going to do anything that affects any acreage of rainforest. We started looking at different materials, and then we had this concept. What if you could create open architecture guitar? So it's kind of an open-ended hollow body. What would that do to the tones? That would create a new sound that no one ever had.