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Ibrahim Bashir argues that quarterly product mandates driven by competitive pressure force teams to ship low-quality releases just to meet deadlines, replacing genuine innovation with schedule-driven output.

Ibrahim Bashir argues that quarterly product mandates driven by competitive pressure force teams to ship low-quality releases just to meet deadlines, replacing genuine innovation with schedule-driven output.
Yeah, you know, it's funny to me how much executives and founders create these bizarre incentive structures. Like, I've definitely seen a situation where, hey, we're in a very competitive landscape, a lot of new entries, we need to be launching new products faster, which I think is a noble goal. And then it turns into, so we will be launching one new product a quarter. And it's like, now you're just making stuff to hit the deadline.