Unlocking Your True Desires: The Art of Goal Setting and Achieving Success

18 Sept 2025 · 12 min
12:23

Izzy Kiver explains how COE helps 16-to-25-year-olds find authentic goals instead of fake ones shaped by advertising and social pressure. He describes a "desire loop" where you reassess what you want as you achieve things, and breaks down three ways to communicate: from the head like Jordan Belfort, the heart through personal stories, or the root like Obama. COE aims to sign 5,000 students by Q1 2026.

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