Jacqueline ElliottLeadership Strategist | CEO, Mother, Wife, Legacy-Builder

WE STARTED OUR BUSINESS ON ACCIDENT?

8 Sept 2024 · 1 min

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Jacqueline Elliott started their business by accident, making free YouTube content and getting late-night calls from interested viewers before they even had a product. They realized they didn't know what a lead was, so they just helped people anyway, which became the foundation of everything.

Chapters

When we started our business, for example, we didn't really have a blueprint of what to follow. We started doing the whole YouTube thing, doing free content videos. And then people were like, hey, you actually help me make money. And we didn't even know what product to sell them. They would call at 2 o' clock in the morning, we would still answer. It was like, hey, we got a lead. But we didn't even know what a lead meant. A lead is usually somebody you can sell something to. We didn't have a product to sell. So they weren't really leads. They're just people that were interested in what we had to say, that we helped. When you start anything new, it's deciding to have that mentality to really help people regardless, regardless of money. That's what gets you through life. That's what makes it happen.