What NOT to do on the phone with a seller #realestate #sales #deals #realestateinvesting #sellers
30 Apr 2024 · 0 min

0:28
In this video, Jake Burhans reviews a recorded sales call with a property seller, highlighting common pitfalls that can derail a conversation and reduce the chance of closing a deal. He points out that the seller fits an "investor" avatar, yet the caller fails to use investor‑specific terminology, creating a disconnect. Jake also flags a prolonged 24‑second silence between 10:12 and 10:35 as a major mistake, emphasizing how extended pauses erode momentum and signal disinterest. Throughout the video, he offers concrete recommendations—adopting the appropriate avatar language, maintaining consistent dialogue, and avoiding long dead air—to help real‑estate professionals improve their phone outreach and increase conversion rates.










