0:22
Jake Burhans compares a sales process to solving a Rubik's Cube. Without one, you're making random twists and getting nowhere. With structure, each step aligns toward a closed deal.
Jake Burhans compares a sales process to solving a Rubik's Cube. Without one, you're making random twists and getting nowhere. With structure, each step aligns toward a closed deal.
When I was talking to leads without a sales process, it was like I didn't know how to use a Rubik's Cube. I was just twisting the sides, everything was a jumbled mess. Once I had a sales process, it was like I knew how to use a Rubik's Cube. I started twisting the sides and the colors, they just started appearing. I knew exactly where I was at. And before you know it, I knew where the lead was, I knew it was a deal, right? I had a completed Rubik's Cube.
