Jake Burhans argues you truly master a skill when you can explain it simply, like to a 4th-grader. Teaching his sales reps forced him to break down complex concepts into clear steps, and a year of answering their questions deepened his own understanding so much he's reluctant to go back to pure sales work.
like if you can't explain something to a 4th grader, then you don't really understand it because being able to break something down so simply like that, you have to have such a good understanding of it. Yeah. And that's since I've had the acquisition reps too. And both my acquisition reps have more sales experience than I do. Right. That's bizarre. Yeah. So, but being able to break down the concepts that I've learned to them has really helped me become so much better.
Yeah.
Like, If I were to get back on the phones now and just be a straight acquisition rep, oh my gosh, I'd be scared. Would you be? Yeah. No, I mean, I'd be scared for other people because I would be way different, right? Yeah. I would be because, because I've had to teach these concepts. I had all these things in my head about how I knew to be an acquisition rep. Yeah. And then over the past year, I've literally been explaining it to people for a whole year, just teaching it. So this stuff is just solidified in my mind. When I say like, hey, you have to do it this way, right? Maybe I didn't think about why I needed to do it that way, but then when they're, they're questioning me, I have to go deeper into that. Well, you have to do it because of this and because of that, and you just get such a deeper understanding of things.
I know what you mean. Yeah, yeah. Because the experiences you go through, you, you really do dissect the different layers of the topic. Yeah, but that's, that's very true. Yep.