Jameson CampAdvising on AI and GTM | 2x Exits

Anyone can do this #buyabusiness #entrepreneur #digitalmarketing #makemoneyfromhome

29 May 2024 · 1 min

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In this concise monologue, the speaker shares a personal case study of acquiring a company for under $20,000 and selling it for about $1 million within a year. He outlines a repeatable framework: create a holding company backed by a high‑profile board of directors (including notable figures like the CEO of Yeezy and a well‑known CFO), leverage your network and events to recruit these advisors, then approach target brand owners with a proposal to acquire and combine their businesses. The deal structure offers only 10‑20% of the purchase price upfront, with contracts that include earn‑out clauses and performance‑based reversion rights to protect both parties. The speaker emphasizes that the core skill required is the ability to connect the right pieces—networking, door‑knocking, and deal‑crafting—while noting that most people fail because they don’t persistently reach out to enough opportunities.

Chapters

I bought this for less than $20,000 upfront. Then we sold it less than a year later for around a million. Quick story time to show you how you can do the same. So you put together a board of directors. Ours included like the CEO of Yeezy, myself, and a very well-known CFO. You can find these people on LinkedIn. You can find these people through your network. You can find these people through going to events, but you get them on board with the plan that you want to acquire companies. Now you've got a holding company with a bunch of heavy hitters involved, people that you know can make differences in the brands that you buy. You then go approach business owners and you say, check it out, we are acquiring brands. We're gonna combine all of you together. We're gonna improve your businesses because we have the experience in it. And then we're going to flip them all for a big profit. But we only want to give you 10 or 20% upfront to protect all parties involved. You create contracts that say if you don't hit certain goals, then they get to get their business back. It's a win-win for everyone. And this is actually why the brand owner is down. So your skill here, your main skill here needs to be able to put puzzle pieces together and bang on enough doors. The reality is most people aren't willing to bang on enough doors.