Jameson CampAdvising on AI and GTM | 2x Exits

Lego is giving away money with this Pokemon collection

13 Jan 2026 · 0 min

Watch on YouTube

0:27

In this brief video, the speaker announces the new Pokémon × LEGO collaboration and the opening of pre‑orders, highlighting the low entry prices of the individual sets (Pikachu at $1.99; Venusaur, Charizard, and Blastoise at $6.49 each). He then draws a parallel to the LEGO Millennium Falcon, which surged from a $400 retail price to a $7,000 secondary‑market value, using it as a case study for potential profit. The speaker advises buying one of each Pokémon set, keeping them sealed, and holding them until production ends, positioning the strategy as an entrepreneurial arbitrage opportunity rather than a hobbyist collecting approach.

Today, Pokémon and LEGO announced their collaboration and started accepting pre-orders, and it's probably kind of fun and easy to make money with this. Pikachu for $1.99 and a Venusaur, Charizard, and Blastoise for $6.49. Now, the holy grail is the Millennium Falcon LEGO. It was originally for sale for like $400. At one point, it was worth $7,000. Buy one of each of these, hold on them till they stop making them, keep them sealed, and sell them for a bunch more. Not really a LEGO collector, but I am an entrepreneur who has fun when I see an arbitrage opportunity on the side.