Walk through the Hormozy DM funnel using ManyChat: video asking for comments triggers email capture, then a sales letter, booking page, and objection videos. If prospects don't book, offer a $7 course. A 65% click-through rate from previous runs shows it works.
The Hormozy DM funnel that you can copy. Let me show you exactly how one of these funnels works and the little spots that most people miss that change conversions drastically. So you see a video and the call to action will be to comment to get an extra free resource in the DMs, and that creates an automation in ManyChat. Here are some I've ran before myself in ManyChat. 65% click-through rate. An automated message goes out where you have to enter in your email or phone number to get the free guide that was offered in the video. Now, if they're trying to sell you, which most are, they'll go straight to a VSL to book page. So it's a video and an opportunity to schedule a meeting. But this is where people leave money. You want to pre-frame game with content before the call. You should be sending follow-up emails, maybe text messages, maybe videos that do objection handling for questions they might have on the call. But what happens if they don't book the call? Well, then the thank you page is going to be what's called a downsell to something like a $7 course or a $47 course. After that, they'll go into a 14-day welcome sequence where they're getting nurtured through email to maybe end up buying that course or to book another call. Eventually you get them on the actual sales call. Share this with an entrepreneur who's trying to build a better funnel.
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