HS 443 FBF - 2nd Amendment Rights & Self Publishing Tips with Skip Coryell

Welcome to the Holistic Survival show with Jason Hartman. The economic storm brewing around the world is set to spill into all aspects of our lives. Are you prepared? Where are you going to turn for the critical life skills necessary to survive and prosper? The Holistic Survival show is your family's insurance for a better life. Jason will teach you to think independently, to understand threats and how to create the ultimate action plan. Sudden change or worst case scenario, you'll be ready. Welcome to Holistic survival, your key resource for protecting the people, places and profits you care about in uncertain times. Ladies and gentlemen, your host, Jason Hartman.

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It's my pleasure to welcome Skip Coryell to the show. He is owner and president of White Feather Press. He is also a certified NRA advanced pistol instructor and a range safety officer. He's co owner of Midwest Tactical Training and founder of the Second Amendment March. You might be thinking, well, what are we going to talk about today? Well, we're going to start off and we're going to talk about self publishing and the world of books and publishing and promoting them. And then we are also going to talk about self defense and second amendment issues as well. So this show is planned to be broadcast on my Speaking of wealth show and my holistic survival show and I think we'll touch on both topics. So kind of a cross platform show. Skip, welcome. How are you?

Hey, I'm doing fantastic. I'm speaking to you here from Michigan, Southwest Michigan. It's sunny, it's warm and just had a fantastic summer here weather wise and you know, everything else. So thank you very much for having me on your show.

Well, the pleasure is all mine and in Michigan that is a rare blessing. So good for you.

That's your cure.

Well, hey, tell us about White Feather Press and why you started it, what type of authors you're looking for and let's get into the book publishing angle a little bit.

Yeah, White Feather Press. I originally started White Feather Press just as a self publishing venture to publish my own books. I think by then I had written probably four books. And I tried for about 25 years to go the traditional publishing route. And I had several agents. I believe I had three agents.

Literate. When you say agent, you mean literary agent, correct?

Literary agent. I had a literary agent from New York City. She was very, very good, but she was unable to sell my books. And then I had another one who is kind of mediocre. And then I have a third agent finally, who was indicted, so.

Indicted for what?

Oh, my God. Oh, it was a scam. She would take people's money and just go away. But throughout that, I learned a whole lot about the publishing industry when you try that long to get published. So, you know, I finally just said, you know what? I'm just going to start my own company and this was about seven years ago, and just publish my own books. And that's what I did. But lo and behold, people saw what I was doing. They would read my books and see how they were produced and laid out and they go, you know, can you do my book too? And it just started, you know, that way in my basement. And it just grew and grew and grew. And finally I got to the point where I had to quit my full time job, you know, in order to do White Feather Press work. And now I've got, oh, close to 80 titles now, around 35 authors all across the country. And it just keeps, keeps growing and growing. You know, I think it's a God thing because 95% of my authors, they are all devout Christians and that's just the way it started. And it's my dream and I'm just living the dream and loving it.

Fantastic. So what does your typical publishing deal look like? I mean, are the authors paying you to publish their work? Are you paying them or is it simply a profit share on the back end? How do you work it?

Well, it's exclusively a traditional publishing house and I pay a high royalty on the net. 40% on the net is my standard contract that I send out to authors. Most authors I don't pay in advance, but instead of 10 to 20% royalty on the net, they get 40% on the net. My authors are very, very happy. I get multiple titles for all my authors. I've got one author that's published six books. One with three, one with five.

What I'm looking for are authors who want to spend a career with one publisher. I have to really like your work. I Have to believe that God wants this work published, and I have to be able to get my money back, plus a little. Of course, that's the challenge in publishing because I learned early on this is not an exact science. You can look at a book and go, wow, this is so well written. This has got to. It's such a good message. It deserves to be published. And then It'll sell like 10 copies. And then you've got some other books that go, wow, this guy is not a really good writer. But I'll give it a shot. I'll publish it, and they'll sell thousands. You never know.

You just never know. Exactly. It's not just a science, it's an art, for sure. Okay, good. Well, now you've got, what, nine of your own books as well, right?

Yeah, yeah, I do. I've got six novels and then three nonfiction books. The nonfiction. Two of those are about personal defense, Second Amendment activism. The one is Blood in the Streets, Concealed Carry, and the OK Corral. And the second one is rkba, defending the right to keep and Bear arms. Because, as you know, I was founder of the Second Amendment March, and we held a national rally on the Washington Monument grounds there in Washington, D.C. so I was heavily involved in that. Also, I'm a former Michigan State director for Ted Nugent, United Sportsman. So I kind of cut my Second Amendment and personal defense teeth with Ted Nugent as a mentor, which is.

Yeah, I want to get Ted on the show. I. It's so surprising to see an old rocker like that be an activist, but it's great, you know?

Yeah, yeah, that's for sure. That's for sure. Well, send me an email and I'll see if I can hook you up with Ted from time to time. I've been known to be successful at that. So just.

So what are some of the big lessons that you've learned from the world of self publishing or now you're. I guess we can't even call, say, self publishing because you're actually a publisher. So, yeah.

It'S kind of a special case. But what I've learned is, oh, wow, there's just so much to learn, mostly about marketing. I mean, you can be real good at. You can be an incredible writer, incredible author. You can write the All American novel, but that doesn't mean anyone wants to read it or is going to read it or that anyone knows who you are marketing. A lot of it is about marketing, and a lot of it is about writing something that people want to buy and read.

It's like, you just throw as much spaghetti up against the wall as you can. You see what sticks, and then you market that. And that's just basically the way that it is. But despite all of that, despite having to make a living at this, for me, I want to publish books that God will be proud of. So it would be much easier if I were a pagan and I could just say, all right, I can turn on the television and see what's going to sell. But that doesn't mean that God's going to be proud of it or that he would bless my efforts. There's a balance. You have to make a living. I've got a wife and five kids at home, so I have to pay my bills. But I also have to be a man of integrity. And my publishing house has to mirror what I see in God's word as. This is like the movie courageous. I love that movie. And I like books that tell a story about integrity, duty, honor, family, God, patriotism, all of those things. You write a book like that and send it to me, and it's like I'm going to be all over it like a chicken on a June bug, because, you know, that's who I am and that's who White Feather Press is.

How can you evaluate books, though? Because when an author comes to you and says, hey, will you publish my work? Gosh, you know, you got to read their whole book each time. Or, you know, some of them, you read the chapter and put it down and say, no way.

Well, you know, there's a lot of manuscripts that come in. You read the first paragraph, you see five typos, and you don't understand what they're saying. So I send them a kind email saying, this needs some work. Good luck to you. Other times, you can read the first chapter and go, okay, this is really good. I want to take a look at more of it. But it doesn't stop there because you can't evaluate just the work. You also have to evaluate the author, number one.

Yeah, when you speak of the author, that really leads a lot to the question of is the author going to go out and work after? You know, are they going to expect the whole world to beat a path to their door? So what are some of the best promotional techniques that you've seen authors used or that you've used to do book promotion?

Yeah, well, hard work. It's just flat out hard work. There's, you know, I get some prima donnas that will come in and, you know, give me a manuscript, and I've gotten so that I can. I can recognize them right away. And you want to steer clear of people who have inflated opinions of themselves because even if they have a huge name and they're famous and you know that they'll sell books, I don't want to work with those people because they are a royal pain in the butt and they always want more. So steer clear of the narcissist whether they make you money or not. Because I worked in the corporate world for 25 years and now I work for myself and I can do it the way I want to and I want to enjoy my work. Those authors, they are just emotionally and spiritually draining. So you want to stay away from those people. I look for humility. I really do. Humility. People who work hard. I look for people who already have some type of a venue. I had a lady. Yeah. A platform, a radio show, a talk show, a blog, something where they have an online presence. Because 80% of books these days, they're sold online, either by Kindle or print, book or audiobook. And that's the big push. Now, there's been a huge change in publishing just in the last three or four years. It used to be 10% of my books were ebook. Now it's closer to 70%, and that number is growing. The next big push is audio books. Audio books are up and coming and I just now published the God virus in audiobook. And I was really shocked when I, you know, I'd logged in 10 days after it debuted and gosh, it was just a ton of copies were sold. And that surprised me.

Where? Audible through audible?

Audible.com and Amazon.com?

Yeah, I have my books on Audible too, and I'm a big fan of audio books. I buy them all the time personally because they're portable. You can listen to them while you're walking the dog or driving the car. You can't read while you're doing those things, that's for sure.

And not for very long anyways. Can you listen to it while you're driving? If you do a lot of travel, people don't have time, but they want to read, they want to learn, they want to be entertained. Can read it while you're on the exercise bike or treadmill or whatever. It works for people's busy lifestyle. And I think that's one of the reasons audio books, they're just taking off, be on the front end of that wave and just ride it for all that it's worth.

Absolutely. Okay, let's switch gears here because I don't want to run out of time on you, but let's talk about your interest in the Second Amendment. I always like to say the second Amendment is what makes the first one possible. We are in really an epic history changing scenario potentially lately with the Obama administration and the war on, on guns. It's amazing. You know, a couple of decades ago, or maybe three decades ago, when MAD came about Mothers Against Drunk Drivers, obviously a good cause, a mother whose child was killed inspired the whole thing. And now decades later, we have really diminished the drunk driving problem. We've made a huge dent in it, but oddly, no one is blaming cars.

Yeah, that's for sure. You know, that seems to be reserved just for guns. You can beat someone to death with a bald bat, but until you pick up a gun and shoot someone, it's not a heinous crime. So yeah, it's definitely that way. Second Amendment activism, it's becoming not fashionable, but it's becoming more popular in that conservatives are finally going, you know what?

I'm going to stop caring about what other people think about me because I realize that as a nation we're at a crossroads. And if we don't stop being politically correct and if we don't stop worrying about what other people think about us, then it's over. It's just flat out over. We've lost a lot of our freedom already. Sure, yeah. We're more free, thank you. Than Russia.

Okay, maybe I'm not always sure about that anymore.

Nowadays that's true. Depending on the topic. Absolutely right. You're right.

Depends on the topic. But, but, but let me ask you a question. And this is where the, the gun control freaks seem to really have a point. And it's, it's a question I wrestle with when it comes into the type of firearms. Does everybody need an assault rifle? Should we be allowed to have AK47s and AR15s? Now granted, what's funny about the legislation is that a lot of it is more just cosmetic. You know, those guns are single shot per trigger pull anyway. It's not like they do any more than just, you know, a hunting rifle necessarily. But they look, they look like a military weapon. Right? They have a. Which I think is cool, by the way, but they can't honestly do any more damage than some good old simple hunting rifles out there, right?

Yeah, they're the demon. They're the demon. They're the weak link in the Second amendment chain. You know, I was just out on the range yesterday afternoon from 2 to 5. I sponsored a fundraiser for Wounded warriors. And it was a father daughter shoot. And we just went there. I had 10 girls, 9 to 18 years old with their fathers, and I taught them how to shoot pistols, how to shoot rifles, how to shoot shotguns. And these, these girls were like kids in a candy shop. I mean, they, they just loved it and they learned it safely. And we even shot an AR15. And you know what, we all walked away from there. You know, nobody was bleeding and no one was the worse for it. They had a great time, they bonded with their fathers. You know, like you said, it's common cosmetic. And your first statement, how do you argue that you need that? Well, you know what, and that's, that's another thing.

I mean, I mean, you do need it. If the government becomes tyrannical, and you know, we really do get to the point of societal breakdown or tyrannical government, then you will need it. Of course, no one can out fire the government's firepower. The people can, will never be able to do that unless they take control of the military. But you know, I guess, well, you have a chance, right? Or I don't know, you know, what is the rationale when it comes to the type of weapon? Make the argument, if you would. Or maybe you don't have an argument and you agree with the gun control people on that part. I don't know, I don't know where you stand.

No, I don't, I don't agree with them. You know, the second Amendment, it's special, okay? And when you talk about need, you've already lost the argument because it's like no one comes to you and says, you know what, you don't need that snowmobile or you don't need that motorcycle, you don't need a car that goes more than 70 miles an hour.

We would look at them and we would go, shut up, get out of my face. This is none of your business. But they do the same thing with a God given constitutionally protected right. And we don't do that. We go, oh my gosh, I'm on the defensive.

Okay, then let me, let me take it to the extreme then and be devil's advocate because listen, I agree with you. I'm a supporter of the second Amendment for sure, but where does it end? I mean, should average citizens like you and I have the right to have, you know, a bazooka, a rocket propelled grenade? At what point do you decide, okay, this is enough for an average citizen in California, hypocritically beyond belief? Years ago, Arnold Schwarzenegger, who's you know, in all these incredibly violent movies with 50 caliber weapons. He outlawed them. I mean, it's just totally ironic. But, but where, where do you draw that line? Or do you, would you say you don't draw it?

Yeah, well, you know, oddly enough, a couple years ago, Chris Matthews from Hardball, he asked me the identical question.

You mean the guy with a tingling up his leg?

Yeah, that tingling guy. Yeah, he asked me the same question. And you know, it really, it's hard to answer that question because it depends on what the situation is. I think you certainly need, you know, state of the art assault tank rifles. If the government is out of control. And I think we can see that the government is getting out of control right now. You know, they've been out of control for a while. So right now in this particular situation, I want my AR15. In fact, I'm thinking, man, I need full automatic right now. And maybe I do need a bazooka, okay? Because I don't know where this road is heading. Does the average person in life need that?

Some people listening will write you off for saying that as you're absolutely out of your mind. But I gotta tell you people, all you gotta do, you know, people don't know history anymore. It's. It's amazing. I mean, it's been so revised and sanitized and politicized and become so politically correct. The textbooks have all been rewritten. Nobody knows the truth anymore. You know, this revisionist history movement has been going on for a couple of few decades now. But every government in the world that throughout history has, has gone the direction we are now going in the United States of America has become more and more oppressive and with, with a socialist bent. And then after that, the next step is a communist bent. It means you either have big government, you know, when the government is big, the citizen is smaller. So people will say that's crazy. Not in America. That could never happen Here we have rights. Well, what guarantees your rights? Certainly the politicians in Washington have disobeyed the Constitution in numerous ways over the past 12, 15 years. I mean, it's just unbelievable what's been going on. And I, and I say with Bush and Obama, Obama more so. He's kind of a continuation of George W. Bush. And I love how the critics of Bush love Obama, but it's the same, the same policies, but just more of it. Yeah, it's crazy. Yeah.

When I look at things like the Patriot act, you know, even when Bush came through with the Patriot Act, I didn't like it. Because I, you know what, there is potential for real abuse here. And then, you know, Obama is basically, you know, he's the Patriot act on steroids. And then, you know, we passed National Defense Authorization act, which is even worse. And now we've got drones flying in America, we've got reporters being spied on, we've got citizens being spied on. We could be monitored right now. And it's like five years ago, you know, I would look at that or listen to someone like me saying that I go, that guy is paranoid, boy. Get him on some, you know, Prozac or something. But now I look at what's happened and the way we're going and it's like, that's not paranoid. Paranoia is believing something that's not going to happen. This is happening now.

I mean, the NSA is listening to.

Us, of course, right now.

The catalog.

That's right.

I mean this is just, it's crazy, it's lunacy. That's why I go, you know what? We don't know what we're going to need in five years. But you know, a God given right should not be about need. Do I need to go to church on Sunday or can I, you know, on Wednesday night? Can I only go on Sunday? You know, we wouldn't think of regulating those other ones the same degree that we regulate the second amendment. This is a God given right that we have to make or else there are usurper things left unattended. If we leave the second amendment unattended, it's going to be scarfed up by tyrants and it's going to be genocide. That's what history has taught us all through the 19th century. Anyone who gave up their Second Amendment rights, they were summarily liquidated. And I just don't want that to happen. I love my kids, I love my, my country, my state, my family, all that.

It's amazing what's going on. And most people are just oblivious. I mean they're, they're busy sitting at Starbucks and just doing. They're distracted by everything. And you know, it's like, oh, you know, people say sometimes on. Of course it's not. The two things it's not polite to talk about are politics and religion. And people say, oh, you shouldn't do this on social media and post it on Facebook. Or I don't, are you kidding? We are at a seminal time in history. I mean this is not a normal, maybe in a normal, a normal time where everything's just sort of even keel. Sure. But nowadays, I mean Things are changing so quickly and we gotta, we've gotta have a dialogue about this stuff and, and bring it to the forefront and make other people aware of what's going on. You know, they can disagree, fine, but at least, at least get it out there.

Yeah, for sure. We have to talk about it. Yeah, if we're going to survive, we have to talk about it.

We do have to talk about it. Well, any advice you want to give anybody on home safety tips or anything like that and then I just want to ask you to give out your websites.

Sure, yeah. Home safety, number one, you've got to get trained. Number two, you've got to get some firearms. I say training first because a lot of people, they just run out and buy a gun. But that doesn't teach you how to defend yourself, how to defend your family, how to operate the gun, get the training first, then you know better what kind of gun you need to have. Okay. And then you can go ahead and protect your family, join the National Rifle association or some other like minded group. Political correctness, we have to kill it. It's a rattlesnake. We got to shoot it in the head and be done with it. So speak out at work, at school, at home, at play. Teach your kids the truth about the Bill of Rights, about God, family and country stuff because they're not getting it at school. And that's another whole show. So all of those things you want to learn about Skip corel, go to skipcoriel.com go to facebook.com Skip Coryell Midwest Tactical Training, all of those places. All my books, you can get those@Amazon.com the God virus just came out on audiobook. So you know, go pick that up. That is a lot about preparing for societal collapse. You know, other paranoid things, you know, that I love and live and breathe. So all of those things.

Skip Coryl Sounds good, Skip. Well, hey, thank you so much for joining us today and telling us about your publishing involvement and your second amendment involvement too. And keep spreading the word about both.

Alright, thank you Jason, God bless you. Have a great day.

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