Excerpt from a podcast conversation (Ben Greenfield and Simo Suoheimo) about Amber night, a vegan meal-replacement product positioned as an alternative to Soylent. The speakers discuss typical use (e.g., smoothie or pudding for dinner), product positioning as a full meal, caloric content per packet, and chosen macronutrient ratio and ingredients (non-ketogenic, emphasis on fats, proteins, and fiber).
Questions this video answers
500 calories per packet.
Approximately 32% fat, 24% protein, and the remainder from carbohydrates.
Chapters
I don't laugh, but I, like many of our listeners, I don't eat a lot of carbohydrates in the morning and so I don't have amber night that often in the morning. But I will have that for dinner, like what I just described. I will have like a chocolate avocado coconutty pudding for dinner made with Amber night. And for me, especially on a busy evening or an evening where maybe I want to be working during dinner and just eating something out of a spoon as I catch up on emails or write a blog post or something like that. I mean, it works perfectly and it's giving me pretty much everything. Except obviously there's not meat in there. Right. This is completely vegan vegetarian, but it's still pretty much a full nutrition profile.
Oh, it definitely is. And even though it's a vegan product, we really paid a lot of attention in the versatility and also in the sense that it can serve as any meal of the day because it is a full meal, as you know.
Yeah, I get called out for that sometimes by my wife that I'll have smoothies for dinner, but I do it, it works. And that's something else I wanted to ask you about. So it's 500 calories in a packet, but have you done, I mean, did you guys just throw all this stuff together or did you specifically choose a specific macronutrient ratio in terms of carb protein fat ratios?
We did choose a specific macro ratio. It's about 32% fat, 24% protein and the rest from carbs. The reason we included a lot of the fats and protein there is obviously that they do serve major satiety effect in the product as well as the amount of soluble and non soluble fibers are also a big part of that. And the idea behind the product is indeed to be a full meal. And therefore we also included the carbs in there and didn't want to create a ketogenic product, but rather out of exceptional ingredients.
Yeah, it's. It's not very sweet though. There's actually not any maltodextrin or, or. I don't even think you have stevia or anything in there, do you?
