Ben Greenfield (author of Shape 21) opens a short promotional/educational video explaining that many people fail to reach body-shaping goals because of hidden food allergies that act like "toxic" inputs. He claims these allergies are often unnoticed and not the viewer's fault, and promises a step-by-step method to locate these nutritional problems and "radically transform" the body in just 21 days. The opening also includes a direct call-to-action to read his personal letter on the page for exact steps.
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Hey, my name is Ben Greenfield and I'm the author of Shape 21. Since I released this book DVD package about four years ago, I've made some pretty important discoveries that have helped my personal clients blast through the previous results. Now, what if I told you that the reason that you haven't met your body shaping goals have been right underneath your nose this whole time? And what if I told you that the underlying cause isn't even your fault? What I'm talking about are food allergies. I'm talking about how you might be fueling your body with toxic waste dump material and not even realizing it, thinking that you're eating a completely healthy diet. Now, what if I told you that you could locate these hidden nutritional dangers that you face that stand in the way of your best body ever and you could radically transform your body in just 21 days? I'll take you by the hand and walk you step by step to the body of your dreams. But what you need to do is take just three or four minutes, lock your door, and read my personal letter to you that's right here on this page. When you finish reading, you're going to know exactly what stands in your way of burning fat and toning and building lean muscle, and you're going to know exactly what to do about it.
