Ben Greenfield updated his Shape 21 fat-loss program to address food allergies and inflammation that block weight loss. The revised plan includes meal maps and workouts that avoid common triggers like gluten and dairy. Buy in the first 100 and you're entered to win a year of free personal training.
Questions this video answers
Spring of 2009.
About a 63-day Lean Body challenge.
July 23 (announced as the deadline).
The first 100 purchasers.
$47.
Chapters
Hey, Ben Greenfield here. I'm the author of Shape 21, and a little bit of background behind this book. It's been around for a little while. I've actually been getting a lot of questions from people who are asking, what's the big deal? Shape 21 was around four or five years ago. Well, the fact is that the book has been rewritten. Spring of 2009, I sat down and made some serious changes in this book based off of what I've learned over four years since the original book came out. Now, originally, I designed this book for people who would come to me in the local area who perhaps couldn't afford personal training, but still wanted the type of fat loss results, the type of lean body that my clients were getting. So I thought, okay, well, what I'm going to do is sit down one time and I'm going to put the entire program, the exact system that I use with my clients, to burn fat rapidly. I'm going to put it in a book, shoot an exercise dvd, make all the workouts available, make the meal plan available, and just present it in a package. And so that's what I did. However, as many of you who frequent the website BenGreenfieldFitness.com will know, I have learned a lot about holistic nutrition, about the way the body responds very uniquely to certain types of foods, and learn quite a bit about the fact that people have certain food intolerances, whether it's based on your genetics, whether it's based on something you were exposed to as a child, whether it's based off of the enzymes that are in your gut. Some people simply cannot digest some types of food properly. Some people simply cannot assimilate and utilize the nutrients from certain type of foods properly. When that happens, fat gain results, resistance to weight loss results, and chronic fatigue, poor immune system, skin problems, and a host of other issues come up that we simply can't control. And so that is why I rewrote shape 21 because of food allergies and food insensitivities. You see, when your body encounters something that it is unable to digest or it is unable to properly utilize, what happens are a couple of things. The first is that the undigested food particles end up in your bloodstream. And this results in inflammation, or more specifically, chronic inflammation. Chronic inflammation can cause your body to become insensitive to insulin, so that all of the energy, all of the sugar molecules from food end up not getting sucked into the muscle, and they get converted into fat and stored on your waistline, your butt Your hips, your thighs, wherever you tend to store. In the case of food allergies, a lot of time there's even such thing as a fat face. That's one of the symptoms, that there's a little bit more than just too many calories that food insensitivity might be a problem. The other thing that happens is when you're eating a food that you're allergic to, your body's metabolism can simply start to shut down because there's a high load of toxins. And so this also can cause you to become resistant to, to fat loss because your body is looking on food which would normally help you as being a foreign invader. Finally, one really interesting thing that happens, and this is especially the case with obese people, and research has shown this, is that they tend to actually become more addicted to the foods that they're allergic to. And so you tend to have a lot more cravings when you're consuming foods that you might be allergic to. Now, some of the common triggers the that I have completely eliminated from shape 21 and substituted with their healthy alternatives. Some of these food allergy triggers, coffee, gluten, soy and dairy are two others. Even some types of meats that have high amount of antibiotics, high amounts of hormones, we've eliminated those from the book. We've eliminated gluten based sugars from the book and essentially brought in all sorts of foods that taste fantastic but that are also good for you and don't give you the same type of resistance to fat loss that a food allergy meal plan can give you. Because granted, there are healthy foods out there. You know, you might wake up in the morning and have what you think is healthy, an egg and a piece of whole wheat bread. And then for lunch, maybe you have a salad with some tofu on it and maybe a little bit of yogurt on the side. And then for dinner, you, for example, would have a steak or a piece of chicken and a little bit of whole wheat pasta. Technically, if you were allergic to any of those foods, you could be eating healthy but not losing weight. That is why I changed up shape 21. So when I first redesigned the book, I had a lot of people actually try out this program. I put a group through what I call Lean Body challenge, about a 63 day lean body challenge where they went through the shape 2121 day plan three times. A few people chose the beginner version, some people chose the intermediate, some people chose the advanced. It's all right there in the book. But now that the contest is ending on July 23rd. I'm actually opening this book up to the public to be able to purchase. And this is not an ebook. You'll have the option of getting it as an ebook if you wanted it. But this is a physical book and DVD package. It looks like this show you the front of it. This is the book, this is the dvd. And the DVD shows you all the exercises that you're supposed to do. Kind of walks you through each exercise. The book has the meal plan in there. You open up to the day, it tells you what to eat, it tells you how to exercise. Anyways, I will be sending this out but on July 23rd, technically the stroke of midnight on July 23rd. So late at night on July 22nd, what I'm going to do is for the first, first hundred people who get their hands on this book, I'm not only going to send you the book and the dvd, but I'm also going to include a free copy of the Shape 21 audio support download. You're going to get another free ebook called how to measure your own body fat. You will get a video, free video. That is my fat loss secrets seminar where you learn in a lot more detail about food allergies and, and about a lot of the exercise systems that I work. Into this book you're going to get a free unlimited 30 day access to the forum that's been used by the participants in the lean body challenge. And you are going to have 30 day unlimited access to that forum to ask all your questions that you may have about the book. I log in there every few days and answer everybody's questions. You're going to get that when you order the book. And then finally one of the first 100 orders is going to be given a free year of personal training and nutrition planning with me. And one person out of the first 100 orders will basically be drawn out randomly and awarded with that free year of personal training and nutrition. So this is only for the first 100 people that all these bonuses are being given out to. Now the book DVD package with all those bonuses is $47 and you can get it at midnight on July 23rd. It's all there available to you. Enjoy. Once again, shape 21, the book, the DVD. There it is. Completely allergy free, holistic meal plan, no guesswork involved, exercise.
