Waking Up Hot, Tired, And Foggy?

Ben Greenfield interviews sleep expert Dr. Michael Bruce about thermoregulation and sleep. Key scientific points: sleep timing follows core body temperature (cooling promotes sleep; warming promotes wake), melatonin release is tied to the evening temperature drop, and adenosine accumulation produces sleep pressure. Behaviors that raise core temperature (evening exercise, alcohol, stress, menopausal hot flashes) can fragment sleep. Practical, low-tech tips discussed include warming feet before sleep then uncovering them, using socks then kicking them off, and a freezer-bottle-in-sock hip hack to cool the bed. The conversation moves to active cooling/heating mattress toppers (e.g., ChiliPad, Eight Sleep, BedJet) and a detailed look at Orion: a water-based mattress topper with a one-night skin patch (worn under the arm) that uploads temperature-awakening data to build a personalized thermal profile; Orion claims low EMF (device likely grounded), per-side personalization, phased plans for dynamic in-sleep adjustments and a travel version. Pricing cited: Orion ~ $2,200 with subscription (company says ~1/3 less than competitors at $3,500–$4,000). Orion was available for pre-order and shipping within weeks for holiday timing.
Questions this video answers
He said 168 people have ever done it.
About 0.2–0.3°F every ~20 minutes, bottoming around ~1:00 AM.
He suggested 90–120 minutes to start cooling, but noted data showing it can take up to ~4 hours.
Under the arm (skin-contact patch).
About $2,200 with a subscription; he compared that to competitors at roughly $3,500–$4,000 plus subscription.
Chapters
The goal was how do we figure out a way to keep people at what we call a thermoregulatory set point or what's the right temperature that your body needs to go to stay at and move through in order to have a good night's sleep. And so the good news is that we're able to mimic that in just about anybody.
All right, just finished talking with Dr. Michael Bruce. We discussed crazy cool new technologies to cool and warm your body during sleep. His sleep travel tips are off the hook. Incredible. I was taking notes like crazy. If you watch the video version the yellow post its are flying. All the shownotes are going to be@BenGreenfieldLife.com Sleep better for today's episode. Enjoy. I have a two time, maybe three time my memory. Maybe I need to sleep more. My memory doesn't serve me on this one, but my guest is at least a two time. He's a clinical psychologist and has a diplomat of the American Board of Sleep Medicine. I don't even know what that is, but it sounds official. He's a fellow of the American Academy of Sleep Medicine. His name is Michael Bruce. Michael was even kind enough to let me feature some of his work in chronobiology in my book Boundless. But he also has books like the Sleep Doctor's Diet Plan and Beauty Sleep and recently released Sleep Drink Breathe. Wellness is Too Complicated. I was actually just with Michael in la. He has a wealth of knowledge on on all things sleep. And we have a special topic today. But Mike, welcome to the show.
Thanks for having me. Ben. I do think it's time number three. I think that I think I am a third time champ on the Ben Greenfield show, which by the way, I enjoy and I listen to frequently and I definitely am excited to be here. The diplomat part, just for your own edification, that means that I took the medical boards without going to medical school and passed. I'm one of 168 people in the world who've ever done it as a diplomate. Now to be clear, all MDs who take the medical boards are diplomates as well. I'm just a PhD. So I did. I had a little bit of a different route to take, but I've been practicing for 26 years and so I do a lot of work based on my clinical experience, my read of the literature and of course, you know, going to the edges and seeing if we can figure out how to help people sleep better.
Well, totally inside baseball probably. And there's like 0.1% of people who are going to be interested in this. But if you want to be a diplomat, do you have to have a PhD or could just like any hamburger flipper who's a smart cookie, take it and get the diplomat?
Great question. So it was a rogue board when I took it 26 years ago. So they were looking for people to take it. So you had to qualify. You had to have a healthcare type of degree. So you could be a DO, you could be an MD, you could be a PhD, you could be an RN, like a nurse or a chiropractor. And they were looking for people to take the boards. You. Good news for me, they closed the the way for people to do this. And so literally there's only 168 of us who've ever done it. I'm sorry. I could definitely help you out if you wanted to take the test, but I'm not sure that they give you the diplomat over it.
Okay, yeah, I'm not just going to go take the test for giggles. Don't get the diplomat. I'm not going to do it. So obviously, like I mentioned, your wealth of knowledge on sleep, there's so many things we could talk about. I know you could talk about sleep for like 10 hours or more, probably a lot more. But I want to talk about temperature today. There's all these mattress coolers and cooling weighted blankets and the whole temperature piece of sleep is interesting.
It is.
But just from your perspective, because you're a really good teacher, how do you explain to people the importance of staying cool during sleep, even as the physiological part of it?
Yep, absolutely. Let's go to physiology first, because I always like to for people to know what's going on behind the scenes, meaning what's going on in their body to make them be able to fall asleep. So you're 100% spot on in picking temperature as a great kind of jumping off point when it comes to sleep. Most people don't realize it, but sleep follows your core body temperature cycle. What I mean by that is as your body cools down, you have a tendency to fall asleep. As your body heats up, your body has a tendency to wake up. This has been going on for thousands and thousands of years, since the dawn of time, since the dawn of human existence. And not just in humans, by the way. We see this in most animal models as well. But sleep does follow the core body temperature cycle. So as an example, one of the things that we have a tendency to see happen is towards the evening time, let's say around 10, 10, 30 at night, you, your core body temperature begins to slowly rise, rise, rise. It hits a peak right around like 98.6, 98.8. So kind of your highest point of the day, unless obviously you're doing exercise or you're in a sauna where you're artificially raising your core body temperature, which we'll talk about in a minute and why that can be helpful for sleep. You hit this high point. Once you hit that high point, your core body temperature immediately begins to drop. That drop is actually a signal for your brain to release melatonin. So if your body doesn't drop temperature, your brain ain't got no melatonin. And melatonin is what tells your brain it's bedtime. I want to be super duper clear. Melatonin is not like Ambien. Melatonin doesn't make you fall asleep. Melatonin is a circadian pacemaker, meaning it tells your body, hey, your sleep rhythm now is when we should start to see that what actually makes your body feel sleepy is something called adenosine. So if you remember Aden, if cell eats a piece of glucose, something comes out the back end. One of those things is called adenosine. Adenosine works its way through your system, goes to a very specific receptor area in your brain, and as adenosine accumulates, you get sleepier and sleepier and sleepier. So what's interesting is your body, you know, I've got to tell you, I'm so amazed by the human body on so many different levels because it, it does so many cool things. But, but one of the things it does is just about the time when you've got enough adenosine to really make you feel tired is exactly when your melatonin kicks in via this temperature degradation to be able to allow you to fall asleep successfully. However, if anything screws this up, you can have very various difficult times falling asleep from a temperature related issue. And by the way, you might have no idea that it's even temperature related. Let me give you a couple of examples. One example is working out at night. So look, I've got plenty of people out there from a chronotype standpoint or what I call a wolf or a night owl. And let's be fair, they hate mornings. They're not going to work out in the morning time. It's certainly not for, for them in terms of the best time of day for them to do something like this. But yet, hey, this is the only time I've got to work out. So I'm going to Work out, you know, after work, before dinner, that kind of thing. And, and they artificially raise their core body temperature. Now this can be problematic from exercise related raise and core body temperature because it takes a while for your body to cool down. Now you could artificially cool your body down by taking a cool shower or a cold plunge or something like that. However, if you do that too close to bedtime, it's super alerting, right? Like I don't know about you, but if I get into a cold plunge, like boom, I'm up. There ain't no going to bed for Michael after that.
Yeah. And if I didn't, by the way, how long would it take the body to cool if I did an evening exercise session?
So we'd like to say, of course it's going to depend upon how in shape you are. Gender as an example, women during their menstrual cycle. This can vary, but as a general guideline I'd say somewhere between 90 and 120 minutes is probably the timing when you would be starting to really see that cooling. But if you really wanted it, it's four hours. Like if you want to look at the data, it's, it's really four hours where you start to see that eventual coolness kind of hit. And once again we're looking for a drop. Now here's where it gets interesting is there is data looking at a warm bath before bed, which you might think, hey, he just said we shouldn't exercise before bed. Why is he recommending a warm bath before bed? Because of the artificial nature of increasing the temperature so quickly and it being external. Right. So this is external temperature that's basically coming in versus internal temperature that you are creating by using your muscles and you know, absorbing glucose and things of that nature. So it's a little bit different. But there is data to show that if you warm the body before bed, then artificially it raises your core body temperature, then you get that drop and then you're in business. Now here's where it gets kind of weird, right? So we've got this sleep initiation that's basically a temperature drop forcing melatonin into the system. Hopefully you've got enough adenosine. The you go nighty night. But doesn't always work that way. Right? And so as an example, let's say that you drink alcohol, right? So a lot of people like to have a bourbon or a beer glass of wine with dinner, what have you. Many people don't realize it. Even though alcohol makes you feel sleepy, it has a thermogenic effect. In fact, it makes you sweat.
Really. As you know, everybody talks about. Well, it causes this release of inhibitory neurotransmitters like gaba. Those wear off and you wake up. But it sounds to me like there's more going on than that.
Absolutely, bro. And so what happens is, like, I don't know about you, but if I go out drinking with my buddies, I wake up maybe an hour and a half in drenched in sweat, right? The alcohol sweats, as they're often called, right? And this is a well documented thermoregulatory effect that alcohol has. It actually increases your. Increases your core body temperature, which again, is not what we're looking for. So there are external things that can be done. We've named exercise and alcohol as two things that can disrupt this core body temperature cycle. Let me talk for a half a second about what the core body cycle looks like in normals, and then let's talk about what it looks like in people where there's something different potentially going on. So in normals, what we have a tendency to see is after your core body temperature starts to drop, it drops by about two to three tenths of a degree Fahrenheit, right? Every 20 or so minutes. It then kind of bottoms out around one o' clock in the morning where you're at your coolest. But then you might reach a temperature, let's say you're down to 97, you know, 0.2 or something along those lines. You're starting to get pretty cold. Your body's starting to get pretty cold. Your brain doesn't like that, right? You go much further, you end up in hypothermia land.
And.
And that ain't good. So your core body temperature actually increases. At that point in time, your internal furnace, if you will, kicks in and starts to rise. So there's a very gentle sloping going down and then there's a gentle rise starting around 3 o' clock in the morning. And as the sun comes up about three hours later, you start to wake up because your core body temperature is up. You're not producing melatonin. You open up your eyes, you get some sunlight, turns off that melatonin faucet. Life is great, right? Everything seems to work wonderfully. However, if you screwed it up by having a lot of stress right before bed, which causes cortisol release, which actually has a thermoregulatory effect. If you drink alcohol or you have exercise too close to bed, you end up with hot sheets, right? And that doesn't work well for anyone. Now, also any. Any women that are listening, there's a thing called menopause. It happens like in their mid-50s. And that is where you have a hormonal dysregulation, which causes a thermoregulatory effect, by the way, for guys out there. There's also something called andropause, where you can also get these hot flashes in the middle of the night or this up upregulation of thermoregulation. And that becomes problematic as well. But here's the thing, what a lot of people just do, Ben, is they say, hey, I'm just going to crank the AC in my bedroom down to like 65, 68 degrees.
Or open the windows, right. If it's fall, for example, or winter.
Right, Depending upon what part of the country you're in or what part of the world you're in, that can be refreshing. But it also can get pretty cold in the middle of the night. So one of the things that a lot of people don't realize that they do is they put on the AC and then they pile on the covers and they wear flannel pajamas and they do all these things that cause what we call a micro climate underneath the covers. And so a lot of people say to me, oh, Michael, it's no big deal. I can crank my AC down or I open up my windows and I get the fresh air and it's nice and cool and it's no problem. But why do I still wake up at night and what's going on there? And what's happened is they've got comforter on top of comforter, they've got their pajamas. And all of these layers make it somewhat difficult for the body to really get any of that coolness and thermoregulate. Now, of course, you get some of it through your face and your head, which is where you have a tendency to lose a lot of heat. But one of the things I talk about with people all the time is, is getting your feet out from under the covers. And so I don't know if you've ever experienced this, Ben, but I've had this happen to me where it's middle of the night, I'm hot as hell, and I just take my foot and put it outside the covers. Then instantly I get cooled down and I feel a whole lot better. Have you ever had that experience?
I have. And then I don't know if I heard this from you or somewhere else. I came across a recommendation to wear socks. And in. In. In a way, I think the Way it was explained was that it paradoxically cools the body based on these special or the have a long name, arteriovenous something or other.
Yep.
The capillaries in the feet. So what is it? Do you put the feet out from underneath the covers, or do you wear socks or do both work?
It's all going to depend upon you and your level of ability to thermoregulate. So I'm glad you brought this up. So it feels kind of counterintuitive. Like he just said, bullies pull your feet out from under covers. Right. And then Ben was just talking about wearing socks. So there is absolutely three different studies to show that if we heat just the feet before bed, it actually causes a cooling response. So what does that mean? So here's what ends up happening is you have to actually open up blood vessels by the bottom of your feet. The thing that's so interesting about feet is they're a little bit like hands in that there's no hair on them. Right. And so when you don't have hair on them, they're not insulated, which means it's far easier to dissipate heat, which is one of the reasons why if you're hot in the middle of the night, you stick your foot out. But if I'm honest with you, it's kind of too late at that point. Right. You're already woken up, you're already pretty uncomfortable. The goal would be to avoid ever actually waking up. There's a couple of things, though, that we want to kind of double tap on. This whole sock idea would be one where you actually have socks on, and then right as you're falling asleep, you kick them off.
Right.
And then be able to sleep without socks on. And then your body has a little bit better way to thermoregulate. Once again, not to make this even more complicated, but menopausal women or women who have a period, you're going to see very different thermoregulatory processes occurring based on where they are in their menstrual cycle or where they are in their menopause journey. But as a general guideline, we want the feet to be a little bit warm before bed, and then once you're asleep, we want them to be able to dissipate that heat and. And allow your body to cool down. This microclimate, though, is weird because it's very hard to influence the microclimate. Now, I had a recommendation which I still give, by the way, all the time to people, and here's what I tell them to do. I say, look, if you're waking up with hot flashes or something is going on weird for you, here's one way that you can test to see if actually thermoregulation is kind of your jam and what's going on for you is go to the get two bottles of plastic bottles of water, stick them in the freezer, right? Freeze them completely, then take them and drop them into tube socks like those old athletic socks. Because you know they're going to. Because what I'm going to have you do is put them in your bed and put them on either side of your hip. And when you put them on either side of your hip, it's like your own little personal air conditioning system that seems to work. And if you sleep well with that, then we're getting somewhere. Then we have an idea set that says, hey, this is somebody who, who is going to require some level of up and down in terms of their thermoregulation. For whatever reason, their body is not doing it appropriately. It could be alcohol, could be exercise, could be stress, could be menstrual cycle, what have you. That's where some of these interesting new cooling technologies have come from, these thermoregulatory cooling technologies where you can actually cool or heat somebody from underneath them, underneath the sheet, but versus piling covers on top and then on that, trying to make your climate one of coolness.
Got it. I give it about T/3 weeks before someone starts PlasticTubeSleep.com and starts selling some tube sock plastic bottle contraction. I actually want to talk about some of these cooling technologies momentarily. But one thing I was wondering because I've tried this sometimes and it seems to work, but you might know the answer. I've been wanting to ask you this, actually. I have some of these infrared mats that produce heat, sometimes red light. I keep one underneath my bed and occasionally I will pull that out and before dinner or whatever, put it at 150 degrees. The room's nice and cool. I get in bed and sometimes I'll lay on that thing and read on heat and read for 15, 20 minutes before bed. And I feel like it kind of makes me sleepy, like lulls me into a better sleep state. And then I turn it off and shove the matter into the bed and go to sleep. Is there something to be said for almost like a sandwich where you go like warm to cold to warm?
Absolutely, brother. Basically what you're doing is you're bypassing the bath before bed and you're just right and you're just passively heating your body before bed, which is causing this artificial rays, which. Which then causes the drop. And then you're basically signaling your brain to release melatonin. That's where that feeling is coming from. That sleepy feeling is kind of coming from. So you're already actually doing it with the. Is it a PEMF mat or is it just a regular heating bed?
The one I've been using is that company. They were actually at that event we were at in LA therasage.
Oh, huh.
Yeah, yeah, yeah, yeah. It's just their mat. It's got red light and PMF and heat and it feels good, you know, especially if my wife's gone and I'm.
In bed at night.
It's almost like my alternative to snuggling with her. Just lay the mat underneath my body.
And not only that, if you've worked out that day, you could also be helping out, flush out some inflammation and things of that nature that could be valuable for you, depending upon what your workout looked out for the day.
Yeah. And when we were at that event, there was a bed, and I know you're involved with this company, so you could probably fill us in. And it had like one of these thermoregulatory. I don't know what you call, like a topper on top of the bed. And I think people are probably familiar with the concept of something like eight sleep as probably the closest thing to something like that. What are your thoughts on these? What do you call them? Mattress toppers?
Yep. So that's exactly what we call them. Mattress toppers or thermoregulatory mattress toppers. So, number one, I think it's a great idea. I think this is finally a use of technology in the bedroom that I like. Generally speaking, I like less tech in the bedroom when. When possible. But this makes a lot of sense because the way that it utilizes water and heating and cooling water, I think is. Can be quite helpful. And so the basics of any of these types of devices is quite simple. There's a topper, maybe it's 2 or 3 inches of some type of foam. There's a tube that goes through the foam, and either warm water or cool water is. Is pumped through the tube, which then comes from underneath your body. Right. Which is also helpful because, by the way, most people have got fat in the front of their body. Right. And so that adipose tissue is very insulatory, whereas when you have it coming across the back, you can actually feel the warmth or feel the cool a lot better. And so that's one factor that I really like, generally speaking about these types of devices. But I'll be honest with you, some of the devices aren't. They're very, I guess, dumb devices at times where it's just you push a button, you make it cold, and then you hope for the best. That, I think is, while initially probably helpful, kind of like the water bottle idea, what it doesn't do is it doesn't follow the curve that your body actually naturally wants to set, which is what's called an ultradian temperature curve. And so what we want to do is we want to have smarter and smarter devices that can actually follow those curves and understand what kind of situation you might be in to begin with. So I'm part of a company where we actually look at some of those things. The range also is something that I think is important for people to think about, is you want to have a device that can get you to the warmer places and the cooler places that are still healthy for the body. And as it stands right now, some of the devices on the marketplace, and by the way, there are several different devices, and I'm not saying one over the other, but all of them have a tendency to use the technology. Some of them don't go as warm or don't go as cold. And you probably want to have a little bit more range than a lot of them have.
Yeah, the one, the ones that I know of, by the way, are bedjet, which is like an air conditioning system for the bed. I don't think there's a warming feature on it.
Bedjet, if memory serves, is basically it's blowing air from beneath your bed across your feet, Right?
Yeah, exactly. And then there's Chilipad and then eight sleeve. I don't know that much about eight sleep. Besides, I've kind of resisted using it because I've talked to some people who've had building biologists come through their home, and it kind of tests a higher EMF in the topper, which could be a potential concern. The bedjet, I don't think it actually has the ability to do warming or much control for variation during the night. And then Chilipat, I think they kind of had a decent product, but it just. My apologies to the people at chilipat, it just broke all the time. So there's one of us. I was looking at this one at this conference that we were at, and turns out you're involved with these people, this Orion. I want to talk, if you can, fill me in on about some of the things Built into that, I guess the big one, the elephant in the room that I just said emf. Do you know if they've addressed that in that Topper?
So they have addressed that, and we have some of the lowest EMF frequencies out there. And that was part of the goal, was to be able to address that. And look, I mean, let's do a quick double tap on EMF in general. How does it affect sleep? What are we kind of thoughts there? So, number one, very few people have got good technology to measure EMF and to measure whether or not an individual is sensitive to EMF. You know, I've been practicing for 26 years, and I may have had a half a dozen people who have been EMF sensitive. By the way, that doesn't mean that that's only the number I had in my practice. That's the number that we're so EMF sensitive to, that they came to me and they're like, michael, what can we do? Do I need grounding sheets? Do I need to, you know, have a Faraday cage in my room? There's special paint you can actually paint on your walls that can help you with EMFs.
Right, but none of that matters if you're sleeping on something that's producing emf.
Exactly. That becomes highly problematic. Right, so not just the electricity that's rolling through the walls, but if you're sleeping on a device that has that, that becomes problematic. So absolutely, that. That's one of the things that Orion has addressed in terms of understanding, like, what's going on for people. Because, look, we. The last thing that anybody wants to do is, is add something that could be potentially unhealthy.
Yeah, right. And I know you're not an engineer, but do you know how they. How they fix that or how they address that?
So I'm pretty sure they grounded the device. I'm not 100% sure, but I'm pretty sure they grounded the device itself. So that way, any EMFs go through the ground and out.
Okay, interesting. Okay, so the EMF component could be taken care of. And then what else do you look at on a mattress topper like this? Because I know you talked about the way the body kind of changes throughout the night.
So one of the things that I was interested in was really starting to understand, like, how do people's core body temperatures change over the course of the evening? And by the way, lots of people change in different ways. As an example, your core body temperature and my core body temperature, even though we're both, you know, Caucasian males. Could be wildly different based on our age, our fitness level.
Yeah. How much chili we had before bed, which really affects that microclimate, for sure.
Affects the microclimate. I think that's called the Dutch oven. I'm not sure, but that's a whole nother story we can get into. But yeah. So, you know, one of the things I really wanted to learn was how does that work? And it turns out that it's not as consistent as one might think. And so what can happen is, is all kinds of different variables can cause awakenings. Now, what is an awakening? And do we care? Well, we do, because it's like a little mini alarm clock that's going off. And what happens is our body goes from deeper stages of sleep when it gets warm to lighter stages of sleep and then actually awakenings. Right. And so when people wake up with the night sweats, as it were, they are very uncomfortable. Their heart is usually beating quite quickly. They are drenched in sweat. And the goal was to avoid as much of that, that particular scenario as possible. Now, where do we see that scenario? We see it a lot in menopausal women. We see it in women in general. We see it in men also. So the goal was, how do we figure out a way to keep people at what we call a thermoregulatory set point, or what's the right temperature that your body needs to go to stay at and move through in order to have a good night's sleep? And so the good news is, is that we're able to mimic that in just about anybody. So what happens is, is there's a patch that comes with the product itself. Now, this is unique to the Orion product is. I don't know if anybody can see that, but this is a patch, by.
The way, Orion is from the. Or I o n o n. Actually, you know what I can do? So the shownotes I'll put@BenGreenfieldLife.com Sleep Better. It's BenGreenfieldLife.com SleepBetter and I'll put a link to this Orion stuff, maybe some pictures of it so you can see what we're talking about. Okay, so this patch.
So the patch is interesting. As you can see here, there's a sensor beneath it. And for one night, what you do is you put it underneath your arm and. And you sleep with it there. And when you wake up in the morning, you take your iPhone and or whatever phone and you put it on the patch, and it will instantly give you an assessment of how many times you Woke up based on temperature irregularities. So there's not the guesswork. Like a lot of people say, well hell, I wake up in the morning in the middle of the night and I'm sweating. I want to fix that. I'm just going to crank it down and see what happens. That becomes problematic. And here's why. If all you did was make your body colder, your body will react to that with heat, right? So think about it, right? The body react. So if all I do is sit outside in the snow, what does my body try to do? It tries to generate heat internally so I don't go hypothermic and die. So you have to be, there's a balance that has to be played. And so you have to know where somebody is to start with their temperature, where you think they need to go, and then how to get them there safely and effectively. So when you wake up in the morning after having used this patch, we can then download these data into the product and create a profile for you specifically. And I think that's really where the rubber meets the road on thermoregulatory devices because historically it was more like the, the, the plastic bottle, water bottle kind of, you know, thing where we just jam you down and make you as cold as possible and hope for the, the best. When there really is a secondary effect here. You cannot just cool the body and keep cooling it and think that the body's just going to get colder and colder because it's not.
This is fascinating. So if I wear that wearable, is it going to detect just when I wake up? Or could it even detect how my temperature correlates to my sleep cycles like non rem, rem, light sleep, et cetera and kind of like adjusts my temperature on the Orion while I'm asleep to optimize my sleep stages.
So that will be phase two of the product. You are jumping ahead, which you always do, brother. You're always thinking in the future. But that's the goal is to eventually make this dynamic right? And so it understands what stage of sleep you're in. It then can self adjust. We're going to need to collect a good bit of data to do that. But we're on our way and, and we're excited to have that opportunity. But this is really a science backed company so we're really looking at the science as hard as we possibly can. I mean, look, to be fair, all of those other companies, the Chili's and the Eights, they're awesome. They've done a fantastic job of educating the public and I think they've done some wonderful things. We have a slightly different approach. We feel that we're out there to help as many people as we possibly can and we're looking forward to doing it.
So this personalized comfort based on your personalized temperature, based on your data, maybe your data would change. Does the device itself do any measurements besides the wearable in the future, as.
You continue to use it in the future? It will. It doesn't currently, but it will. So we're moving all in that direction for sure. Basically we're turning it into a super smart device. It's already getting smarter with this data, that patch that we have. And the thing is you can that you have to actually attach something to the skin in order to get a fairly decent core body temperature reading. You can't just be lying on top of something and kind of hope for the best. So we have to use some of those data. So it might be a patch where you wear the patch, let's say once a week for four or five weeks. That then creates, you know, the profile for you type of thing and then we can get back to you on it. But we're excited to explore it for sure and we think we've got some real learnings in there.
Yeah, I generally get up sometime between 5 and 5:30am, but I don't really set an alarm. I just wake naturally. Occasionally that backfires. Right. And maybe I'm short on sleep. I open my eyes at 6am and all of a sudden I'm 30 minutes plus behind the eight ball. And part of that is I just don't like the way I feel from a jarring alarm clock. With something like this, could I theoretically say, well, I want to wake sometime between 5 and 5:30, just start to gradually warm at that time. Almost like a body warming alarm clock.
Exactly. That is actually one of the feature sets that's coming next to be able to naturally wake people up because alarms suck. And if I'm honest with you, most people hit the snooze button, which by the way is the single worst invention in all of sleep. Like the average snooze is seven to nine minutes long and your body physically can't get into a deep stage of sleep at that point in time. But we could easily slowly sunrise you to wake you up and you'd have a much better awakening. You wouldn't wake up feeling low key or groggy because you'd be waking up out of a lighter stage of sleep, which we could eventually put you in by raising your core body temperature. Absolutely.
Okay. And then what about my wife? Let's say we get this. We have a California king. I put it on. I plan on getting one, by the way. And I put it on our mattress. And she's got a different profile than me.
Perfect. It's easily personalizable per side. As an example, we, we could heat her up while we cooled you down if that's. If that made more sense for her. So as an example, if she was waking up because of getting colder, which we do see in, for example, women who are iron related, anemic, we do see that they have a tendency to be very chilly in the middle of the night. And so heat actually can be helpful for them. So absolutely, we, we would be able to do that. Or we could have you both cooling at different cooling rates. Again, based on your profile and what you are, what works for your body.
Okay, now let's say that somebody gets this. Now I'm assuming like we're recording this in. We're not recording this. It's November of 2025. Is it available to actually purchase yet?
It is. You can pre order it now and people will be getting them within the next couple of weeks. So we're hoping to hit for the holidays. You know, give the gift of good sleep.
Yeah, could be kind of fun. I saw it at the event. It's kind of like a small. It's actually pretty tasteful. You know, it's like this, not like a. Some off a spaceship. It's like a little kind of wooden device next to the bed, two tubes coming out of it. And then the surface is pretty comfortable to lie on.
And that was the goal. Some of the manufacturers out there have actually created mattresses and entire sleep systems with this type of technology involved. If I'm honest with you, it's too tough to do that. There are so many different body types and so many people who like different kinds of mattresses. The inventory on something like that would be insane. So having this overlay, or what we call a topper for the mattress that you already like works really well. We do have it at kind of a medium firm, which is so that way you don't sink into it. So as an example, if we made it too soft, you could feel the wire, and we didn't want anything like that happening. So you can't feel the wire. It's just kind of like an extra. Like you're lying on top of a little mini duvet, if you will. It's got a nice kind of comfort feel to it. Also. We did, we decided not to make it look like a computer. A lot of the ones that are out there look like a tower computer. You know, they're black and you know, they're kind of. They're kind of different looking. Ours is more of a. Has kind of a Scandinavian feel to it. It's got creams, it's got a wood cap. It's actually a decent looking piece of furniture.
And not that I want to keep, you know, tapping eight sleep on the shoulder, but the other thing people talk about is that it's kind of expensive. Yeah, more expensive. Less expensive. Like what's the comparison?
Sure. So our goal was to be significantly less expensive. And so we come in about a third less than some of the other products that are out there. We're falling to the $2,200 range with a subscription fee. Most of the other ones, you're looking at 3,500 to $4,000 plus subscription fee. And our goal is to get it in as many people's beds as possible. So our goal is, I mean, we can make plenty of money at that rate and do. And do a lot of good and have help a lot of people.
Yeah. I joke to people, I'll pay $20 for a good night of sleep. So for me it'd be 100 and some days this would pay for itself, right?
Exactly. It's kind of remarkable.
I have to count the days I'm traveling, which kind of sucks. You know, you get your perfect sleep set up at home and then you travel and it's very difficult to replicate.
I'm glad you brought that up because we're working on a travel version as well.
Oh, no way.
Yes. Way better. It's going to be awesome.
That would be incredible. Wow. Yeah, you could probably just. Because I know, you know, there's some hotels. I was just staying at the proper hotel actually when I. When I saw you, and I was down in la and they have wellness suites now, you know, water filters and circadian friendly lighting and access to a recovery lounge and some other parameters. But they. And they have the eight sleep actually in those rooms. You guys could probably partner with hotels and wellness brands as well.
I think that's definitely on the roadmap. We wanted to make sure that we got the science right and got the product, you know, working and doing all the things that we wanted to. And I think next step is to start looking at some of those. Some of those places. I've done a tremendous amount of work in the hospitality World because sleep is basically, you know, hospitality is basically selling sleep, at least on some level. So I've worked with a lot of really wonderful places. Six Senses Hotels comes to mind. Post Ranch Inn comes to mind. Crown Plaza. So there's a lot of people out there who've got some great programs. Equinox has got a new interesting program that they're touting for better sleep. So think I, I think you're right. I think this would be a great type of product to get involved in some of those types of environments for people as well.
And let's say you're just in a plain Jane hotel room. Let's say you, Michael, you're traveling. You don't have access to any of this fancy shit. Maybe you have a few choice things that you travel with. I'm sure people are wondering, what does the sleep doctor do when you're out of your perfectly optimized home environment?
You bet. Okay, so this is one of my favorite topics. And so first of all, I look for my plane. I look for, for seats based on a website called SeatGuru.com this is a, this is a seating guide on airplanes that tells you where it's best to sleep on an airplane. It's got a red light, yellow light, green light map on it.
Is this based on, like how loud the overheads are or so?
It's based on a couple things. It's based on where in the fuselage you are. It's based on noise levels. It's also depending upon your height because you're a significantly taller than I am. So which seats are going to be able to fit these people. But I start out with SeatGuru.com and I. And it's, what's cool is you just put in your flight number and it brings up the fuselage of the plane that you're flying on because it can be different. And then it tells you where on the flight, especially if you're doing an overnight or you've got a, you know, six and a half to eight and a half hour flight, that's one place to start. The second thing that I do is when I go to the hotel, the very first thing that I do is I walk up to the, to the counter and, and I ask them a question. I say, hey, how did you sleep last night? Before I get into all of it, and 99% of the time the person there is like, oh, I slept terribly. And so I, I give them a little piece of sleep advice, right? And I say, hey, you're on the night shift. There's a couple things that you can consider doing. Don't over caffeinate, you know, do this, do that. And then I turn to them and I say, by the way, can you please give me the quietest room in the hotel? Almost instantly I get, I get the upgrade to the quietest room in the hotel.
Yeah, but probably like far from the elevators, not below the gym.
Exactly, exactly. It's usually a corner room. So I only have one neighbor. Right. I don't have neighbors on either side. It's usually a little bit higher than the street noise, so you don't hear cars going by, but not underneath the gym or the penthouse or whatever. Also, they don't necessarily put next to the peewee hockey team that happens to be, you know, there for their convention or, you know, their tournament. But the thing is, is when you make your reservations, generally speaking you're at a call center, you're not actually at the property. And so when you get to the property, the best thing that you can do is make friends with the person at the front desk because they know the property and they know it well. And if you want to get a really good night's sleep, that's definitely one of the things that can be helpful. So once I enter into the room, the first thing I do is I go over to the alarm clock and I. And I take a look at it because usually some idiot has said it's 4:30 in the morning because they've got some freaking flight and I don't want to wake up at 4:30 in the morning. So I either unplug it completely or I make sure that the alarm is off. And then I also bring with me my own eye mask and my own earplugs because if I'm honest with you, I, I like. You travel a ton. And so I actually sleep with the bathroom light on with the door cracked because sometimes when I wake up to pee, I'm not really sure what the room looks like. You know, I, I've been in multiple rooms that week, so I'll wear an eye shade to make sure that I've got some really good darkness going on. And some earplugs as well, because there's always weird sounds in hotels that you're not used to. By the way, there are a couple of different products out there from an earplug plug standpoint that are kind of interesting. I personally use a product called earplanes. This is a silicon version that kind of looks like a funnel and it goes right in the ear. It works really really? Well, I have no affiliation with them whatsoever, but I like their product. There's one now that I saw called Oslo.
Yeah, I got those a couple months ago. They're incredible. They block noise. They last 10 hours. They have an accelerometer in them that detects when you fall asleep or stop moving. And it'll automatically shift from whatever, say, audiobook or podcast that you've been listening to before sleep, if that's your thing, to whatever relaxing sleep sounds are built into the earbuds. They're pretty cool.
Yeah. So the guys that did that, they were formerly at Bose because Bose had these beforehand and they couldn't get the batteries right. And these three engineers peeled off, started this company, and it's awesome. So I travel with my Oslos because that can be helpful. Also. That's helpful for sleeping on an airplane, by the way.
So.
So is my eye mask. Can be helpful for sleeping on an airplane. Then after I've got that, I always. This is going to sound ridiculous, but I do it. I bring a chip clip with me, like the kind that goes on the bag of potato chips, and I walk over to the window and I pull the curtains closed and I clip the curtains because invariably there's sunlight comes streaming through and I. Catches me in the eye. And I want.
Most hotels, Yeah, I use the closet hanger. That proper hotel I was talking about, they've caught on. They absolutely. Blackout curtains in the wellness suites. But yeah, same thing, you know, and same thing with all the blinky lights, just the alarm clock. I unplug other stuff you can unplug. You know, I actually do have the electrical tape. I rarely have to use it, but sometimes there's just something super bright and I'll cover it up with the electrical tape. But the only other thing that. The only thing that I do differently than you with the bathroom thing is if I'm traveling with my wife, I always have just a cheapo red light headlamp from Amazon. And I just put that on to get her on the room at night. And then when I'm by myself, I actually pack an extra stainless steel water bottle and I keep it next to the bed. I kid you not, I know it sounds gross, but I just roll over, let my dick hang off the bed, pee and roll over, go back to bed. I actually sleep way better. I know it sounds totally gross. Don't drink out of the water bottle in the morning. But, um, it actually kind of works.
Yeah. So I don't go that far because I usually try to relieve myself Before I go to bed. And I haven't historically had to use it a lot, but I hear where you're coming from. And also I've also been known to bring like these little plug in night lights that you can just pop one into the, into the water closet where the toilet is. So that way you can go in. The key though is not to turn on the lights because then you tell your brain it's morning and it stops producing melatonin.
Exactly. Yeah. Especially the bright hotel lights block blue light and bon charge. They both sell motion activated red light squares. And that's what I have in my master bathroom at home. And it'll just auto detect when I walk in and turn on.
Yeah, and those are perfect for travel and for home use. I recommend them constantly. And those are the ones I like because they're motion detected so they're not on all the time. It makes life a lot easier. But I got a couple of more things about hotel that I want to tell people. So also, when I'm down at the front desk, I do not ask for the king size bed ever. I always ask for a room with either two queens or two full beds. Let me explain why the king beds. Number one, they're the most expensive bed in the property. And what ends up happening is everybody wants one, they sleep in the middle of it, and it looks like a fricking taco by the time most people get to it. So just from a surface area standpoint, if you're sleeping on a king, I would rather you get two queens or two full beds because number one, they were, they're replaced less often, but they're used less often. And so what ends up happening is you get better support. And that becomes highly important when you're traveling like you and I are and we're not getting to go to our favorite bed at night with our, you know, our pillow between our knees and all of that other stuff. And so ask for, don't ask for the king size bed. Honestly, I, I know it sounds like you want to, but especially if you're traveling alone, there's absolutely no need. Get a firmer bed, your back will be thrilled. And then another thing along those lines. Now this is my favorite hack of all hacks that I'm, I'm letting you know about is I go into the bathroom and there's usually three types of towels in the bathroom. There's a washcloth, there's a bath towel, but then there's kind of an intermediary hand towel. I take the intermediary hand towel and I lie it out on the desk and then I roll it up long ways and I put it inside my pillow. Inside, across the horizon of the pillow. And it gives me added neck support. So that way. Because here's the thing is when you're buying pillows for a hotel, you, you buy them overstuffed because they last longer, but they're not good for your neck. And you can really get your neck jammed up by having the wrong pillow. By the way, if I'm traveling for more than three days, I usually bring my own pillow. I know that sounds ridiculous, but I do it and it works really, really well. Again, less than three days and I put this thing across the horizon and that works out quite well for me. But more than three days I'm probably bringing my own pillow. Along with my eyeshades and my earplugs.
I actually have a few notes. I know some of you will listen to a podcast. I was like, how do I implement? Well, all I do, just to give you guys an example of how I manage things like this, because I talk to super smart people like Michael every week after my call with Michael, all I'm going to do is go to Google Calendar. I'm going to go to my next flight and under the notes section or the comments section, under that next flight, I'm just going to write check seat guru, ask about a queen size bed, remember the towel trick and ask for the quiet room. And that way it's automatic. I don't have to worry about this. It's just ready for my next trip to jog my memory. So in case you guys want to know, my tip for keeping up with people like Michael. Well, the Orion thing is also super interesting. That was originally what I wanted to talk to you about. These other chips are incredible. Also, Michael, of course. For those of you who want to listen to my other shows with Dr. Michael Bruce, you can go to BenGreenfieldLife.com Sleep Better BenGreenfieldLife.com SleepBetter I'll link to everything we talked about. The huge episode Michael and I did on chronobiology. He mentioned the wolf. We take a deep dive into the wolf, dolphin, lion, the bear. So take a listen to those. Check out his books too. What was, what was the OG the original book that got us connected in the first place? Michael?
It was probably the Power of When W H E N, which is where I delineate out my whole chronotype idea set and what's kind of going on there. And it's really the greatest unlock you could possibly do because once you know your chronotype, I can teach you the best time of day to have sex, eat a cheeseburger, ask your boss for a raise, sleep, you name it.
Yeah, I'm kind of a Brian. I'm like a lion bear combo, but. Well, Michael, thank you so much for doing this, man. Your wealth of knowledge, as usual.
Thank you, Ben. I always, always, always appreciate you and where you go with all of these topics. I love your energy for them, I love your practicality for them, and I love the. I love how you communicate them. So I want to thank you for doing such an amazing job with such complicated stuff all the time. It's. It's really a superpower of yours. Thank you. Thank you.
That's awesome. Thanks. All right, folks, till next time. I'm Ben Greenfield along with Dr. Michael Bruce, signing out from the Boundless Life podcast. Have an incredible week.
Sweet dreams.
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