110: What To Do Until You Make A Million Dollars - #GrowYourLife

Hey everyone. Thanks for listening to the Grow youw Life podcast. My name is Jeremiah Krakowski, and on this podcast we talk about ways for you to grow in your life and in your business to get more results, make more money and have the kind of impact that you want to have. If you haven't joined the GrowYourLife Facebook group, be sure to join it. There's over 1500 people in there just like yourself that are working on growing in their life and in their business together. Now, I want to talk today about increasing your revenue and getting more sales. For anyone that's making under a million dollars a year in revenue, you have to focus your energy on sales and marketing. You have to start there. You have to start at the place of getting as many sales in as possible. I see a lot of people focused on way too many distracting things that are not bringing in sales for them before they're at that million dollar level. When you get to that million dollar level, you can invest some of that money each month because that's right around $88,000 a month. This is the million dollar a year level. You can invest some of that into these little other pieces of your business, these other pieces of getting all these things right. But I see people taking years to get things set up right while they're not making any money. You have to prioritize sales and marketing, getting cash flow coming in so that you can hire people, so that you can build your business. Otherwise it's a hobby that is paying you a full time income, but you've essentially replaced one job for another. You have a job that's an overpaid job as a business and that's not what we want, that's not what we're working towards. All of your effort in your business needs to be towards what brings in sales up to that million dollar level. What are new products that we can put out there? And I'm not spending a whole bunch of time making the product perfect, but getting those sales, marketing to people, getting new people into your pipeline. Focus on that part of it with all of your energy until you're at that million dollar level. Once you're past that million dollar level, systems and processes are important, but I see people focus way too much on systems, processes, company culture or culture or whatever, and branding and design and making all these things perfect. And they're not even making a million dollars yet. And there's a disconnect there. If you're not making a million dollars, focus all of your efforts on what gets sales in the Way you communicate with people, the way you connect with people, not just what you're selling either, not just your product. Focusing all your energy on your product is not sustainable as a business. It feels good, it feels like you're doing businessy things, but it's not a business. You have to bring in sales and revenue to have a business and hire some people to work for you and grow something to a level that it can start to run itself. Not you working in your business, but working on it and having other people that work with you. And this is one of the biggest barriers that a lot of people are at in building their business is they're so focused on working in their business and just getting a little bit of a result. When they need to just get some sales, they need to just sell to people. And if, if somebody's not buying one offer that you put out there, then you need to put another one out there. You need to put another offer out there. My course, Irresistible Offers that Sell walks you through creating offers that sell to people focus all of your energy. If you're not, if you're making under 8, $88,000 a month, $90,000 a month, if you're making under 20,000, 25,000 a week on sales and marketing, how can you get people to become aware of you, of what you're selling? And not just marketing, by the way, because if you're focused on just marketing, you're going to be wasting a lot of time with marketing that's not going to produce sales. So it really is what brings in cash flow the fastest for you. That's where we need to put all of our energy, all of our effort, all of our focus funnels, landing pages, offers, ads, getting people in the door, connecting with them and then selling to them. If selling is uncomfortable for you, that's an area of personal growth that you're going to have to grow in because you're not going to have a business without selling to people, without connecting with people. I have a couple podcast episodes on selling. You want to increase the trust that people have in you for what you are selling. You want people to trust you to sell to them. And that's how you can create a sustainable business that operates. All business problems are solved by increasing revenue. And if you're not at that million dollar level, that's where all of your focus needs to be is on what brings in sales. There's no sidecar way around this bringing in more sales, connecting with new people, new leads, new customers, new clients, new business, new sales Consistent sales, getting recurring revenue up to the point of making a million dollars a month. Those are what are important for you to focus on. Everything else comes after that. Selling is what's the most important. And coming out there and connecting with your prospects and getting them to buy from you. We focus way too much of our energy on all the stuff that comes after the sales process. And we don't even have sales coming in. And that will make you go broke. That will leave you disappointed. The best thing that's going to solve that, it's going to increase your level of confidence, is selling and getting some sales in. Now, how do you know what people want to buy? Well, talk about that in my Irresistible offers that sell course. Well, how do I know what to sell? Again, identify. What are your skills and talents? What do you love? What do you have a passion for? And how can you connect and communicate with the buyers of that thing? There's so many different things out there. Could be products or services that either you deliver and create or somebody else delivers and creates. Those are the only things that we can sell really on the planet. Products or services that either you create or somebody else creates. And then you'd find the people that want that. So what's something that you want to sell? Many times people are stuck on the topic of, well, I don't know what to sell because they're stuck in their head of not wanting to sell the wrong thing to people. Gotta get out of your head in that. Start selling something, start getting some sales and start connecting with people. Start talking with people. Start running ad campaigns to bring people to your offers. I go through all of how you do that in my courses. Irresistible offers that sell and social media ads that work. How to create those offers and how to run ad campaigns that get people to buy from you. Bringing in more sales is your job. If your business is making under a million dollars a year in revenue, the other stuff is nice, even your product. People spend way too much time making sure that the quality of their video and the quality of their product. Now I'm not talking about, let me pause here, not talking about delivering like a product that's quality is dangerous and will hurt somebody. That's not what I mean at all. You want to deliver excellent products and services, but people spend way too much time tweaking their product instead of just getting more sales. You have to get sales to have a business. If it delivers on the promises that you make, if it's a product that people want, sell it to as many people as possible. And that's what your focus is, is how do you sell it to as many people as possible? How do you sell your product or service to as many people that need it as possible. Put all of your effort, all of your energy into finding those people and making them more offers. There's no second part to that. So what's stopping you right now from getting more sales? Answer those questions. What's preventing you from selling your product or service? I hear from many people, I don't know how or I was never taught. There's courses on my website that can teach you how to do that. And I do one on one coaching with people to help them with that. You have to get better at your people skills of connecting with other human beings and selling to them. There's some great books out there that are on that topic. Never split the difference is a great book. Increasing your ability to talk with, connect with other people to sell them on. What you offer starts with knowing your value and self belief and believing in yourself and believing that you're worthy to sell something to people and that you're worthy of people buying it from you. There's all these different layers to it. From what I've talked with my coaching clients about, what I've worked with people on that stop us from getting sales. We can't allow as business owners these things to prevent us from getting sales. We have to work through them, we have to press through them. Are they hard? Do we have to question even our identity of who we've been our whole lives? If you want to be a successful entrepreneur, you're going to have to and you're going to have to change the patterns of how you've done everything in your life up to this moment in time. Focus your energy on getting more sales and marketing. Stop spending so much time making everything look and appear perfect and tweaking all these things. Get it 80 to 90% there and put it out there and sell it to people and and tweak it and adjust it while you're selling it. This is a strategy that every successful business owner does. And the ones that struggle in business are stuck on the perfectionism are stuck on the needing it to be the perfect before they ever put it out there to people. Don't let that get stuck in your head. Start selling, start getting more customers, start finding people that want to buy what you offer. You could pre sell something to people and then create it and deliver it later. There's many different ways to do this, but if you're not making that Million dollar level. You have to focus all of your energy on sales and marketing and getting more people to buy from you. That's where your energy goes. Where you put your focus, you get results. Where you put your energy, you get results. Okay, so what's stopping you from getting more sales in your business? Answer that question. Dive deeper into it. Figure it out. It's worth exploring. It's worth exploring what's preventing you from doing those things. Maybe you were unsuccessful at one point in the past and the worry and fear of failing is preventing you from doing those things to get more sales. I did a podcast episode last week on that topic about breaking past the fear of failure and embracing failure as a teacher for you, as something that can help you accelerate your life to the next level. Is everybody going to buy from you when you go sell? No, they're not. And they're not supposed to. But as you get better at connecting with people and becoming better at selling, your revenue will grow. And all the issues and problems that you're dealing with in your business are become solved by that increase in revenue. Okay, so don't let these things keep you stuck. When you get more sales and revenue, that is what helps you take your business to the next level. That's what is going to help you grow things and not be in this place of struggle and lack and disappointment. Because you're going to be able to hire people to help you with the different areas that you're struggling with by getting more sales. But you're going to have to be the one that dives deeper into and grows better at selling and getting people to buy from you. Okay, so find products and services, sell them to people, make as much money as possible and keep getting better at your selling. And then you'll be able to systematize it. Selling higher end, higher ticket products is what's going to get you to a revenue place, to where you can hire people. Okay, I believe that you listening to this right now can get better at selling. That you don't need to be stuck wondering and waiting and worried of how can I sell more online, how can I get more customers? That you have the ability to grow in your salesmanship and your communication abilities to be able to connect with people, to get them to buy from you. It might not be your natural MO Right now, but you can get better at it. You can improve at it. Many of us deal with people pleasing, wanting to make everybody happy, worried of how other people feel and trying to manage other people's emotions. And that really puts a damper on the sales process because we're constantly trying to manage and worry about another person's feelings while we're selling to them what they need. And that's. It's not going to help you. It's not going to take you to those levels because you have to be willing to just accept if somebody says no and doesn't buy from you to move on to the next one. To move on to the next one. Once you get thousands of people telling you no, you will get good at how to sell to people. But you're gonna have to put, put in the work, you're going to put in the effort. You're going to have to show up, sell more to people and get more people to buy from you on a regular basis. That's what's going to take things to the next level for you. All right, talk soon. Everybody listen. If you need some help knowing how to sell online, you schedule a free 15 minute call with me on my website. We can talk about you, your business, where you're at, where you're stuck and how to get you more sales. Grow your life, everybody.