204: Deciding How To Start Your Coaching Business - #GrowYourLife
Jeremiah Krakowski walks through launching a coaching business, from believing in your value to using ChatGPT for niche and course creation. He covers overcoming fear and practical steps to get started, with community support for new coaches.
Hey, everyone. Thank you for listening to the Grow youw Life podcast. My name is Jeremiah Krakowski, and on this podcast I talk about how coaches can grow their business and make 20 to $40,000 per month. Now, today, I'm here to help the beginners. This is for those that maybe you know that coaching is an opportunity for you, but you just don't know what to coach on. You just don't know what to get started with. You just don't know how to move the needle forward for you. Here's what I'm going to tell you. You have so much value to offer the world. If I was talking to you right now, if you were sitting across me, I would say this. You have so much value to offer the world. And that's not something to feel embarrassed about at all. Maybe that's the first time you've heard that from somebody. And I get that or maybe intrinsically, you know, if I perform or do something, yeah, then I got some value that way. But here's what I want to tell you. Do you have knowledge and information that you know that other people don't know, that other people don't have, that other people don't have access to because they haven't had the same experiences as you? And so I want you to honor that first in yourself. What experiences do you have that nobody else has? What have you done in your life that nobody else has done? I'm talking about the whole planet Earth. I'm talking about the whole world. You've. There's things that maybe you've spent years doing, or here's a better question. What do people. What do people come to you for and ask for advice on what do people say that you know or do better than everybody else? Now, I'm going to pause here. If you've been beaten up and abused and hurt and you got people in your life that are constantly ripping into you and telling you that you're worthless, hey, you need to get new friends because that ain't healthy to hang around people that treat you that way. But if you're somebody that spends time around people that love you and care for you and stuff like that, maybe you're playing some old patterns in your head because maybe that was an old life that you lived. It's time to heal from that. And here's why I say that. Listen, I know. I get it. Healing takes time. Grief takes time. Mourning the life that we thought we would have doesn't have a timeline on it, but we want to have a growth mindset and so what I want to do today is I want to challenge you. If I've sent you this video, it's because I have a passion for to help you get to the next level personally. If you're listening to this right now, the person who sent it to you has a passion for you to get to the next level personally.
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And so a, I want to just encourage you. You are amazing. You are incredible. And I want you to start to believe that about yourself. And that has nothing to do with how you perform. That has nothing to do with what you accomplish. I don't care if that's how you've lived your life up to this moment in time. I get that it's time to start seeing the greatness and just how badass you are yourself. So start. The beginning step is to love yourself and to see your own value that you have value. If you can't see that you're not going to make money in a coaching business, you're not going to be able to. The reason why most people can't figure out where to start in their coaching business is they don't think they have value. They don't think they have worth to give to other people. They don't see how what they have inside of them is marketable to help others with. And this is what I found more often than not is that if you're somebody who says, I just don't know what to do, I know that coaching is a way to make 10,000, 20,000, $30,000 a month in a business, but I just don't know where to start. It's usually always has to do with what's going on up here and you not really seeing your value at all.
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And so if you're, if that's you, you're saying, I don't know where to start. Start by loving yourself. Start by giving yourself grace and the love and the kindness and the compassion that you give to other people. Now, some practical steps are this, here's the truth. If you come from other industries, say the art industry, for instance, you know that people buy art because of its uniqueness. In the coaching business, yes, people will connect with you more because you're different and you're unique than other people. But in the beginning when you start, you're pretty much just going to be standing on the shoulders of others. I invite you to stand on my shoulders because I've gotten to this level to where I know that if you follow the systems that I've laid out, if you follow how we help our clients make more money and reach more clients, that you can make the kind of money that's possible in this business so you don't have to struggle wondering how do I make this work? When you follow the system, but you have to make a decision to decide on some niche of coaching. Here's what I'm gonna tell you. In the beginning, you might not make the kind of money you want to make. Most of the people who actually follow my system, the worst case scenario that they have is they, they end up making back the amount of money that they spend on advertising right away. I don't ever see people have a runaway ads budget, a runaway advertising bill.
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Usually the people who actually launch and actually follow the system see, they break even and then they can reinvest that you have complete control when you're running paid advertising as to how much you spent.
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And so the next stage is we have to decide what are we going to coach on, what are we going to help people with, what are we going to guide people with?
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This is why the self worth debate, it just, it's, it's really is the most important. The, the mental limiting beliefs that we have are so important. And then making a decision, whatever decision that you make as far as the topic to coach on, it doesn't have to be your forever decision. You're not locked in for life. A lot of times people start with one idea and then pivot towards another as they get feedback from the market. Until you're getting feedback from the market of people that are connecting with you personally and they're telling you what problems they have, you're just guessing. Now we can guess strategically using tools like ChatGPT and Jasper to actually dive into the mind of our target prospect. You can actually use ChatGPT to say, okay, if I was to create a coaching program for art therapy to help people to heal after grief, like that's a whole niche right there that you could make a million dollars in. I know for a fact because there are people right now doing that.
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Or maybe you'll show people how to do certain type of art or how to sell a certain type of art or things like that, whatever that is that you're going to start with, you have to just start and you have to start by putting yourself out there and you have to start by launching and not letting the worry and the fear run your life. If you let worry and fear control you, if you let worry and fear dictate how far you're willing to Go or stop you from even starting. It's the master and commander of your life. You might not want to hear that. You probably maybe have heard me say that before and it tweaks your brain and shuts your brain down. But when you let fear and worry run you, you're going to get fear and worries reward, which is absolutely nothing. You won't take any risks, you won't say anything bold, you won't walk with courage. Now you might be saying, jeremiah, you don't know what I've been through. I am one of the most courageous people out there. Awesome. I get that. In this area, you have to step out in courage. You have to make decisions to put something out there that you cannot guarantee how it's going to turn out from day one. And for whatever reason that you're unable to do that. Have you even launched Chat GPT yet? To play around with your niche, to play around with your offer copy, to come up with ideas for courses that you could sell? You can type in there, map out for me an eight week course that I could sell on art therapy and dive into those topics right there. Have you done that yet? Truthfully, I doubt you have. Most people who say they can't decide anything, they haven't even created an account with Chat GPT yet, or they haven't even played around with bing chat or you.com, which is free, or Jasper, which is very low cost and cost effective to be able to use these actual artificial intelligence tools to come up with incredible ideas. It's like having an entire think tank of marketing geniuses at your disposal. I've been doing marketing for 20 years and I would be stupid to try to do it without AI anymore. Just, it's just ridiculous at this point. And everybody who starts to use the AI, the AI, they all say the same thing. I was skeptical at first, but it literally was the key that unlocked everything for me. Okay, or maybe you've used the AI, but you're, you're not sure how to build a funnel or launch it. Maybe you're embarrassed by that. You don't have to be embarrassed by that. You know, when you join our community, when you're in our community, you can get help from anything that you're stuck with. I don't want anybody to be stuck. If you're listening to me right now on this podcast, if you're listening to me or following me somewhere, you can post questions and ask me in the comments on my social media and on my YouTube any questions you have about your business. And I'm there to answer for you. I am a resource for you to answer. Now I don't get into the direct messages and do that with people. I just, it's just a boundary that I have. I don't go into the DMs of people that aren't one on one coaching clients. But you can post on my social media and ask questions. Ain't nothing to be embarrassed about. And when you can humble yourself enough to get the help you need instead of beating yourself up and feeling like you're not good enough and letting the self worth story run you and keep running you and keep you stuck, amazing things unlock for you in your life.
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So I want to encourage you. Start playing around with the AI. Start playing around with Squarespace. Jump into my client growth accelerator when we open the doors again. Get on the waiting list. The client growth accelerator is incredible because we got all range of people. We got people that are in there that are asking, you know, questions, questions about their domain name all the way up to advanced advertising strategy and everywhere in between people that are just getting started worrying about the technical stuff all the way up to advanced how to scale and make seven figures and the whole gambit in between there and it's incredible. It's an amazing community of people just like you that are working towards their goals. Get on the waiting list and jump in when we open those doors. Grow your life everybody. We'll talk soon. Have a good one.