280: Best Path To Starting Your Own Business Online - #GrowYourLife

Hey, everybody. Welcome to the Grow youw Life podcast. My name is Jeremiah Krakowski. This podcast where I help you grow a business online, make more money, particularly in the coaching and online course space. What I want to talk about is starting your own online business. I'm gonna go foundational here on this episode. I think you're really gonna like this. If you've been thinking about starting an online business, I think it's gonna help you a lot. So one of the things is to, like, really make the decision as to why you want to start an online business. Do you not like your job? Do you want to make more money? What is that purpose? And the truth is, is that to make online business work, you got to take it seriously. You got to make it something that is something that you're actually serious about. I see a lot of people, they're just dabbling in online business and they struggle to get the results that they want. And then they complain because they followed some framework that they believed was going to make them a bunch of money, and it didn't. Now I have frameworks that I teach all the time inside of my coaching program. I got free classes right now where I teach you how to put together courses and online coaching programs and how to do that and all the step by steps of being able to do that. I've been in this industry for over 22 years. There's a process that works as a system that works, but you can't just look at it like, okay, a job where I'm going to do this, I'm going to show up, I'm going to put in the hours, and now it's going to pay me money. You got to think much bigger picture on that. And that's why your business is solving a problem for people. Now, the businesses that I help people with are online courses and coaching. And so we're going to talk particularly about that business specifically, maybe like, I don't want to start one of those businesses. I want to get into a different business model. Okay, great. You can research that you can learn that you can learn new skills. And one of the biggest reasons why a lot of people tell me that they don't have their own online business because they don't have the skills that it takes. Nobody taught them the skills of what it takes to be able to do the types of things that they want to do. You can learn the skills. Today we have so many different tools out there, from Perplexity, which is an AI tool, to chat GPT, to YouTube, to be able to learn skills, you can join coaching programs, you can listen to podcasts like this one from any number of industries and learn things that you never had access to before. Okay, it's going to take you time, it's not going to happen overnight. But understand that if you trust the process and you actually are serious about it, because that's one of the most important things, gotta actually be serious about it. I've made a lot of people, they're like, I want to start my own online business, but they're not serious about it. They're not intentional, they don't actually want to do so they, they, they think they do, they have this dream of doing so, but at the end of the day, they're not really in a place where they can do that. And so what separates those that are actually successful from those that strike struggle is that they go to a place where they take it seriously, mentally, physically, they structure their life and they organize their life around the success and the results that they want. And so for you to be able to get the kind of results that you want in your own business, for you to be able to accomplish the things that you want, it starts with taking it seriously. Not just dabbling, not just, oh, maybe I want to make a little bit of money online. It's like, okay, I'm going to make this a huge part of what I do. Your front facing identity on social media, every interaction that you have with people outside of like close friends and family is going to be promoting your business. Okay, so understand. And you might be like, wait a sec, I don't want to be that guy. I don't want to be that person that's all about talking about my business. Can I tell you this? I'm not that way with my close friends and family. But to anybody else that I meet, the only front facing thing that they're going to get from me is my business and what I do in business and the things that I accomplish in business. And through that, I'm very successful. And when I didn't, when I was passive with it, when I was just, you know, dabbling, because I had a period where I was just dabbling, where I wasn't as serious about what I'm doing right now, I struggled to be able to get those kind of results. I've been in this industry for over 22 years. But I did not make everything that I put out there, my reputation, how I presented myself, how I showed up in different parts of life to be about business until the past couple of years. And so that's one of the things that you have to do, is that you got to make a decision that we are now stepping into the identity of business owner. Now, here's the other thing. The first business that you launch might not make you a ton of money. You might not produce the results that you want. It might not make you the kind of money that you want. So you got to have tenacity, you got to have the ability to fail, be okay with failure. You. You got to accept failure. You got to accept that things aren't always going to work out. And listen, this is not sexy. This is not going to sell a bunch of courses by me saying this, I am hurting my business. By me telling you that I would make far more money if I was dishonest and actually said, oh, it's so easy, and everybody makes a bunch of money. I'm not going to be dishonest with you. I'm going to be truthful in everything that I tell you. It's hard. There's hard stuff you got to do. And you're not always going to produce the results that you want. But if you stick with it, if you plug into a proven system, like what we have in my client growth accelerator program, like what we have in my coaching programs, you can get results. You can get the results that you want. And so if you want to get those kind of results in your business, if you want to create those kind of results, it takes a decision that I'm going to go after this and make this important to me. I'm going to make this a big part of what I do. I'm going to do it as important as if I was getting a job, as important as when I decide to make a lifestyle change to get married, as important as when I make a decision that I'm going to focus on my health and fitness. If I make a decision that I'm going to move to a new city, get new friends, change. Because what it is, is business is a lifestyle change. It is a change that you are making to how you live your life. And what ends up happening is from the outside of that, on the other end of that is a life that's different than you ever imagined. I see a lot of people where they're wanting to build a business and they're not willing to make changes to their life. They want the same life of what they've always, always had, and then wondering, well, why am I not making the kind of money that I want to make? And. And then they look at people like myself who have literally had to transform our lives from the ground up to be able to make business happen. And we think that for some reason we don't have to be that way. I don't have to be that way. I'm special enough where it's just not going to be that way for me. I'm just going to keep doing what I've been doing, and then that's going to make me successful. I don't mean to be harsh here. Some of you might be taking this like, wow, Jeremiah's really rude. Really mean, really harsh. No, I don't mean that way. I'm saying this as, like, hopeful, because as soon as that trigger, that switch flips inside of you where you're like, I am going to make a decision to change my life, to change my family's future, to do something differently than I've ever done before. I'm going to operate differently. I'm going to show up differently. There are people who know me now that are going to see a different version of myself showing up and being willing to let go of that version of you that always showed up to let the new version of you show up, that you need to be able to accomplish everything that's inside of you. And so for you to do this, it takes a choice. It takes a decision that I'm no longer going to continue living my life the way that I've always lived it. And I'm going to be living a brand new life, a brand new existence in this. Okay, and so then what you do is we start creating a product. We start creating some kind of an offer, something that we can sell to people. A digital product, a digital course, a coaching program. You know, in my client growth accelerator, we walk you through how to do that. I actually have a class right now on my website. It's October 25th right now, my website called starting your coaching or online course business from scratch. Right here, brand new class, how to make 10 to $25,000 per month with your own business. And I walk you through, step by step, the whole process of how to start one of these businesses the right way. What are all the things that you need to do? What are the things that you need to know? What are the platforms to use, all that? I break that down for you in that that's not what this episode is. From there, I want to just give you a bird's eye view in this episode of getting to that place where you're making a decision to actually start one of the those Businesses. And I think you absolutely need to. You absolutely need to start a business. Once you have a product created, now it comes time to market it, it comes time to promote it. It comes time to find the people that are going to become your clients. And this is one of the biggest things that people avoid because they are afraid of their reputation. They're afraid of how they're going to look to everybody, what everybody's going to think about them. And they think that maintaining that is actually the success strategy that's going to produce the results. Your reputation matters about your integrity. Your reputation matters about your character. But if you're concerned about how do I look to other people? So I'm not going to promote my business because I'm afraid they're going to think that, oh, I'm just all about that business thing. Like, that's, that's a way of thinking that we need to change, we need to shift, and we need to realize that you got to promote your business if, if you want to be successful and you have to learn how to sell and you have to learn how to get people to buy from you. You have to learn how to get people who have no idea who you are to become a client of yours. You got to learn how to become a communicator. You got to learn how to communicate on video and then be able to sell through video recorded video, whether it be not like in a format of. You necessarily need a podcast, you don't need a podcast, you don't need a YouTube channel, but you. But you need to record video content that connects with people at scale. The way that we build business online today is you record videos and you send those videos to people that are looking for the thing that you help them with. And then through that, they make a decision to become a client of yours and to work with you. And so then by doing that, you're able to connect with the right people, bring them into your ecosystem system and close more sales and get more clients and get people to start to work with you through that. Okay? And so there's a process and there's skills that you need to learn in that. And that's exactly what I mentor people on in my accelerator program. One of the biggest skills is learning your communication skills. You know, I struggled with communication for years. I did not know how to communicate, how to talk on camera, how to feel confident camera. And today you're looking at somebody who, I think I have a great camera presence. I think I show up well, but I didn't have that skill before, and I learned it by getting out of my own head. And this is one of the biggest tips that I want to share with you today is I want to help you realize that the biggest thing that stops us from being able to be successful in promoting our business is we are way too concerned about how we look to other people. We are way too concerned about sounding right, saying the right things, structuring it in a way that's going to make everybody do the thing that we want, make them want to buy from us, and doing it and saying it all perfectly. When really, if we can learn to just show up as ourselves, be yourself the way that you would with your friends, with your family, without overthinking it, get out of your own head, get out of your own way. You can be far more successful with 10% of the same effort by doing that. And I'll tell you, in my life, anytime I've looked at where I've been the most successful financially, it's when I got out of my own way, I got out of my head. I got. I stopped trying to do it all perfect. I stopped trying to say it all perfect. I stopped trying to structure it all in a way that was going to produce the greatest results. And. And I'm one of those people that does that like crazy. I spent a lot of my effort trying to make everything just so to make it work. And I'll tell you, every time that I've done that, I have failed and not made the kind of money that I want. My business has suffered and my family life has suffered, and my connections with people have suffered. And as soon as I let go of that, whenever I do, I let go of the perfectionism. I let go of that need to be perfect. I just show up and I just have fun with it. I just talk, just communicate. I just be myself. Makes me a lot more money. Might say, jeremiah, that's easy for you. I'm not that way. It's not my personality. It wasn't my personality either. You might say, jeremiah, it's easy for you because you're a guy. I'm not a male. I've had a lot of women tell me that. Can I tell you this? Women actually succeed far more in this business model than men do. And especially when they can learn how to be authentic off the cuff, not trying to tailor themselves perfectly in a way that sounds or looks a certain way. I know culture tells you you got to be that way. I know society tells you you got to be that way. But if you want to be successful in a business online, you got to shift that, you got to change that, and you got to literally show up without overthinking and learn how to talk and communicate with people. And then market yourself with confidence, not be afraid of what everybody thinks about you. Let go of that worry, let go of that fear, let go of that insecurity, and just show up and just be yourself. And then when you can put that together into a course, you figure out what's a topic I can help people with. You start talking about it, you start having fun with it. These are just talking like you would like. You're talking to a friend, helping them through a problem, and then you're able to sell that. You're able to actually put a price tag of a thousand dollars, two thousand, five thousand dollars on a product that you can sell online. And then you find 500 people that want that product. That's how you make a million bucks. You find a hundred people that want that product. That's how you make a hundred thousand dollars. And it's not hard to find 10 people a month that want to work with you on that when you learn how to be consistent with these skills. And again, that's exactly. In my client growth accelerator, we work with you through knowing what are the best topics to do this with. How do you dial in your messaging, how do you dial in your promotion process, how do you sell like a master without being sleazy or slimy, so that you can have consistent income, massive impact, so that you have everything dialed in with absolute clarity on what to do. And that's what creates financial freedom and time freedom in your life, since you don't have to be working hundreds of hours to this. See, that's the thing. A lot of people think this takes hundreds of hours to do this. I don't have hundreds of hours of my day. I got two kids. I just, I don't. I don't have that much time to work in a week. And so the way that I make it work on less than five to ten hours a week is get out of my own way, get out of my head, stop overthinking, stop taking 10 hours to process through one thing that I'm going to do and just press record, just be off the cuff, just learn how to do that and challenge myself to do the uncomfortable things when they are uncomfortable, and it produces massive results. And so listen, again, I'd love to work with you in my accelerator program through this. I'd love for you to check out some of the free classes that we have over my website, and I'd love to help you build one of these businesses to be successful, grow your life, everybody. We'll talk soon. Stay plugged in the podcast. Have a good one.