318: How I Use ChatGPT to Write Facebook & Instagram Ads That Convert - #GrowYourLife

Hey everyone, thanks for listening to the Grow youw Life podcast. My name is Jeremiah Hurkowski and on this podcast I help coaches, mentors and trainers scale their businesses to make way more money than they ever thought possible in their life. And listen, I'd love to work with you if you're a coach, mentor, trainer and you want to work closely with me inside of my Wealthy Coach Academy program. That's where I work with you, come alongside you to help you build everything out, help you sell more, help you get more leads and help you make that money and impact people. Because those are the most important things is impacting people's lives and creating transformation through your coaching and mentoring. Now in this episode, I want to talk about how to use ChatGPT to create all of your ads in your business. And this is something that I've been teaching people for a while, but I wanted to just show you how we do this. Number one, when you're creating an ad, you want to make sure that it's going to connect with the right person that you want to become your client. The truth is, not everybody is meant to be your client. And oftentimes I think people over analyze the process of creating ads. I'm not going to go over the process of the ads manager or things like that, the technical aspects of that. You can go find that on YouTube. I got courses in my program where I walk you through step by step on how to do that. But I want to show you how to create the ads, the creatives, the graphics, all that, put all that together for what converts really well and how Chat GPT is actually one of the best resources for this. It starts with having an offer and a landing page. And so an offer landing page is some kind of a page where you're going to send people for them to sign up for your offer. This is a landing page right here for an offer right here. All about building an evergreen business. We have a brand new one we're about to launch real soon. By the time this recording, it should be launched out there all about getting more leads in your business. I put this together and so the thing is, is that an offer or a landing page describes what it is that you're marketing to people. So if I'm going to take this right here, this is going to be a great example of this. I'm going to take this and I'm going to bring this into Chat GPT. Now we start with a landing page like this. If you don't have a landing page, my free AI Prompts that I have right over here on my website. Free AI prompts at the top of my website right here. You can see it right there. If you're watching this on YouTube, you can see the video of it. It's right at the top of my website. That's my top AI prompts. Anyways, if you sign up, go check it out. There's a Google Doc right here. You can go download. And this will help you create your ad copy. This will help you create your landing page copy as well. Sales page copy. This will help you come up with ideas for your marketing, for your offer, for your coaching program and all those things out there. And so this is an invaluable resource to you to be able to come up with sales copy for your offers. So once we have the sales copy for our offer, like we have this evergreen offer right here with that lead generation offer that we're talking about. Okay, me show you right here. Go back. There we go. Leads. I'm going to copy and paste this text right here, right into Chat GPT.

Okay?

And I'm going to say this. Turn the following sales copy into PAS copy. Make me four versions of PAS Copy. Unique angles that would be the foundation of an ad campaign. And then I'm just gonna paste my sales letter right there and we're gonna see what this creates.

Okay.

This is how I create all of my ads all the time. It starts with this step. I always start with this. Okay, stop dancing for the algorithm. You're grinding out your daily posts or feel forced to dance. Own your audience on your income from scratch roles to sales. Secure the bag. $5 a day ads. Okay, great. Now watch. Convert the above into Facebook ads copy. Whether you're running Instagram or Facebook ads, we're going to do this this way. This also works for Instagram ads. I actually build everything out as an Instagram base for what we're doing. Written copy plus headlines. Okay, that's what we're gonna do. We're gonna convert the above into Facebook ads copy. And I'm using the chat GPT03 algorithm. I find this to be one of the best for doing this. It's gonna create some great stuff like this. Sick of filming reels, learning TikTok trends, or writing vulnerable captions for pity likes. Here's the truth. The algorithm doesn't care if you succeed. Your email list does. We have my free 30 minute class to seal the 30 minutes subscriber system that pulls in thousands of targeted leads every week. Plug and play. This is exceptional. This is just that, like, that is perfect sales copy for an ad. I love it. It's perfect. Let's see the next one. Borrowed platforms equals borrowed income. One policy tweak and your reach. Okay, this one's not the best. Not a big fan of this one.

Okay. All right.

From scrolls to sales likes don't pay the bills. But an email list filled with ideal clients says, that's a great headline. This is killer sales copy right there. Join my 30 minute class and turn endless scrolling into steady sales with a simple subscriber magnet that you can set up before your next coffee is cold. That's awesome on the cash. Yep, that's. And again, perfect sales copy right here. Perfect.

Okay.

Think you need a big budget to grow an email list? Think again. All right, so yeah, this is another great line of sales copy. This is more the ads angle right there. So if I'm running ads and I'm going to be running ads for this campaign, those are some versions of this that I'll do. Now, for me personally, I would actually go through this process like three or four more times and have it generate me like 16 different versions and really start to refine and look at which ones are the best. Yeah, I'm going to sit in front of chat GPT and I'm going to have it generate me four more. Four more new concepts, new ideas. Because what then it's going to do is I'm going to be able to take those nuances and really bring them together to piece something exceptional together. Next though, what I'm going to do is this. I'm going to say, great, take the above copy and generate me 20 powerful Facebook ads. Headlines that are outcome based. Outcome based is the key. And we'll use maybe one or two of these headlines on our ads. Headlines aren't that crazy important. Turn $5 ads into clients. Wake up new subscribers from scrolls to sales fast. Convert likes into revenue. Get clients while you sleep. That's not a bad one. Email list equals predictable pay. That's also a pretty good one. Okay, so there we go. So now what we're going to do is we're going to take these ads and we're going to say this. Now switch, switch gears. I want you to generate me a video ad script that I can record some video ads. Write me four different video ad scripts that follow the following ad video format and I have a prompt for this in my document. It's one of my favorites. Here we go. Video ad script right here. Okay, so we video ad script that Follows this format. Attention grabbing. Question who you are. Sentence to tell them what you offer. Call to action. All right, quick question. If you could stop dancing for the algorithm. Wake up to thousands of ready to buy subscribers every single week. What if you could. My name is Jeremiah Krakowski. In the last 10 years, last 22 years. It doesn't know my credentials are in things. Just adding that in there. My clients six figure months. All mastering list building. This one's decent. Could five bucks a day really get you a thousand new email subscribers every single week? Listen, I'm Jerry Makrakowski and I've been building giant email lists for multi million dollar companies over the years. That's what I would do. What happens if your income disappears? So again, these aren't perfect, but this gives you some ideas. My team and I turn random scrollers into booked solid calendars. Like the coach. Yeah. Okay, decent. We're gonna try a couple other versions here. We're gonna, we're gonna create a prompt high converting social media post right here. Okay. So I'm gonna use this prompt to create me four versions with really punchy text for social media posts. And then I might tell it shorten this or make it more punchy. I'm going to say shorten these and make them even more punchy. I always do that on this prompt. Then we'll also try this outcome based one as well. 25k months easy profit flywheel. Double your revenue by quarter's end. Okay, so here's the problem. This is starting to deviate away from our actual offer itself. So what I want to do is I want to bring it back in alignment, rewrite these based on the actual offer. This is one thing that happens with chat gbt. It starts to go off the rails from your original offer. So I just got to remind it of what we're actually offering. And then it's going to start to write it in alignment with those things. So if you start to. It's like this, these, these, this copy that it's writing is not even related to like our offer. It's so weird, right? So I'm going to tell it rewrite these based on the actual offer. Coaches and experts, okay, say this, we're going to start here, go back, we're going to do this. 50k mods are calling. Pack your pipeline till it bursts. Auto lead engine. Double your revenue. Have to stress. Let's try this other outcome based one right here because that one's not giving me copy that I would want want. Let's try this one oh yeah, this is way better. These are way better. So sometimes you don't get what you want. That's why we have these different prompts that we test out. I'm going to tell it, shorten them and make them more punchy. Let's see what this creates. Little punch here. 50 cent Instagram ad leads. Think Facebook ads in 2014. Cheap client blueprint. Turn $5 into thou. I would say thousands of leads. 0 ads 2x sales 1 real tick tocks. See, it's not quite. I wonder if I take this text and then I give it my context. Text context. To write ads about. Sometimes I got to do this. We'll put it in some brackets context. Now let's see what this creates. Then we'll make it punchier as well. These are some of my processes that I use. There we go. Thousands of buyer leads in 30 minutes. No goofy reels. Because the experts feel like 2014 cheap. That's awesome. Let's shorten these and make them punchier. It's going to shorten these up. There we go. Content equals crickets. 30 minute system plus $5 ads equals buyers. So there's some great ideas that you could put. You could overlay those over video. You could use some B roll video kind of like this. This is the style that I would do for this. I would do a style where you're like, I would overlay the text that it's generating like this over a video of me with my family or something like that. Or I have some AI generated videos right here. You can, there's lots of concepts that you could do to create different stuff like that. And these ads actually read really well online. They read really well.

Okay.

Now the last thing I'm going to show you is how you can also generate some concepts for image ads. Take all the above for this offer and generate me 10 concepts for image ads that I could create that tell a story. Might be a little meme like and maybe even cartoon based. This is what I like to do. Cartoon based meme like type image ads. 10 power packed. The algorithm. Hamster wheel. Cartoon coach running out of giant hamster wheel reels. Hashtags with a smug little email list. Troll carrying cash. Tired yet. Build a list. Not boosters. Free cash.

Okay.

Generate me image number one from the above. And this is where what I can do is I can take this and I can have this turn into different ads. Buyer magnet. Magnetism. Huge horseshoe magnet. Buyer magnet. Lead magnet. Freebie hunter. Slide away. Attract buyers, not browsers. Grab it.

Okay.

Inbox Rainstorm Coach opens an umbrella. New subscriber emails let it pour Thousands of subs in 30 minutes. Count me in. So what chat GPT does is it can go ahead and it can generate you some of these ideas for image ads. I'm going to show you a couple that we generated recently for a client. Here's some right here. Skip Dr. Google, ask Sandy. Sandy GPT right here. We just launched a Sandy GPT. Here's another one right here. Stop drowning and info start thriving. One hub for clarity and confidence. So this is all generated with Chat GPT based on the concept of an offer that we were promoting for a client over here for this women's hormones group, which is amazing. It's already brought in dozens of clients in the last three days just from testing this in this offer by doing this. Listen, if you're a coach or mentor and you want to work with me together to build your business, I'd love to do that. I'd love to chat with you. You can talk with me on Instagram, you can go check out the links below. You can jump into my wealthy coach academy program and see how that all works together and how we could work together to build your business to create the kind of life and income that you want. I love seeing coaches and mentors go from struggling, trying to get clients to finally making the kind of money that they want to make online. And I can help you get there. I can hold your hand, come alongside you and walk you through the process. It's not impossible when you know what to do and you have the right mentor with you and I can be the for you with this. Okay, so look, this is generating us that image. Now it's actually generating the image that it came up with. Really eager to see kind of how this comes out. Oh, look at that. Build a list. Not blisters tired yet reels hashtags, trends. The guy in the email list, he's making money. I love this. This is like a great ad right there that you could run. You could even say generate me a 10 trendy meme style ads that use popular meme formats. So many memes are out there. Memes work great for ads. This is another great way to generate. Generate. These can generate me 10 meme style things. Memes like Drake's hotline bling Posting Reels Daily 30 Minute Subscriber System. Choose wisely. This is great. Yep. Buyer list and this kind of two buttons. Sweaty coach 10 hour content 30 minute class to waking up. Oh, this one's good. Generate Me this ad. Do the great Gatsby Cheers Leo right there. Leo raising his glass to waking up to new subscriber alert. So this is great. So you can have this generate this or you can go in meme creator. See Gatsby Leo. And this is the format right here with Leonardo DiCaprio right here on Image Flip Meme generator. You could actually generate that meme that it gives us right here on the image. Put that as the top text to waking up to new subscriber alerts. Want a morning like this comment. Cheers. And that could like be our ad right there. You can literally download this, use it as an ad. Okay, so those are just some great concepts that you could do. There is another tool that's out there. It's a little bit more expensive. Google Flow Studio. Whoops. Google Flow. See, with Google Flow you could actually go ahead and generate incredible videos. These are all AI generated videos that you could use. And we went and generated these for different things. You can script them, you can put them together. These, you could actually even use these for your ads. Put a few different videos together by using this. It is expensive, it's pricey to get access to the high level version of this, the one that's really worth, it's about $250 a month. But my goodness, the quality of the videos that you can generate is incredible. Using VO3 right here, we've done and some fun ones that we tested out that we played around with. It's some really cool concepts for some clients for those. And those are all AI generated videos that have audio and all that in there that you could run as ads. And I have Chat GPT actually script them out, come up with them, same process like we were doing over here. It's able to script a lot of those out and come up with those concepts for us. So that is exactly how you can use Chat GPT to help you create, create your offers, your ads, generate leads and start to make the kind of money that you want to make in your business. ChatGPT is one of the best tools that's out there. If you want to know more about using AI again, my coaching program, the Wealthy Coach Academy program can show you a lot about how to use it, creating the kind of money that you want to make in your business. Also my YouTube channel, I got some incredible videos that you can watch that can walk you through, step by step, all the, the different processes of doing this. Oh, this is cool. It created a, a cartoon version of the Leo meme. I love that super cool. So it kind of stands out right there to waking up to new subscriber alerts. Oh, cheers. I love this. This is awesome. Very cool. Listen. Thanks for listening. If you like this episode, share it with somebody. Don't keep it to yourself. Grow your life, everybody. We'll talk soon. Have a good one.