A short YouTube conversation (transcript) about using email newsletters as a cost-effective marketing tool. Speakers—including Jim Johnson—argue newsletters help stay top-of-mind, complement social presence, and are an inexpensive way to remind customers of a service or product.
So you're missing out. That's free. Basically, the cost of email newsletter is barely anything. Right. You have their email, you have their address. It's like, it's a, it's a very cheap way to market.
Yeah. I always look at that as, like this opportunity to stay top of mind. I want, I want to be, I want to be the first person you think of whenever that somebody says what it is, I do. So whatever that may be. And so I'm going to have a really strong social presence. I'm going to be doing some of that. I am going to create some ways to be remembered. There's lots of ways. You mentioned one. Putting a sticker on whatever it is you do. That's a great way. A newsletter is a great way.
