A company's culture must be written down, not just felt. Define core values as standards for behavior and hiring decisions. Clear expectations reduce internal conflict because everyone knows what's expected.
Clearly defining our culture. We might have a great culture right now. As a matter of fact, most of you probably do have a great culture. But we need to get our hands around what it is that makes our culture so great. Who do we want to be? Who are we? And what is so great about it? We need to write it down. We need to document it. We need to put some bones and some flesh around this company, our identity, what we're all about. We also need to clearly create our core values. Core values are critical to understanding the attitudes and behaviors that we hold ourselves, ourselves and each other accountable to. This is awesome because what it does is it gives us a standard to measure possibly new people against. How does this person measure up against our culture? Will they fit in with our team? It also helps our team to understand the attitudes and behaviors that are expected of them, which typically will eliminate a lot of drama. If you're experiencing that drama.
