A short recorded conversation (podcast-style) featuring Jim Johnson discussing lead generation and selling strategies for contractors. The speaker questions whether contractors need more leads or should better convert existing leads, weighing paid advertising versus more organic, lower-cost approaches early in a business’s lifecycle.
I need more leads.
Yeah.
Do you really, do you really need more leads, or could you just be better with the leads you have? Or if you get those leads, do you actually know how to sell it? Or. So you don't burn your money that you, you spent on your leads and, and is getting leads through, like, paid advertising the best possible way for you to do it early on in the process? Or could you do something more organic and then. And lower cost? Do you talk with guys about that kind of stuff?
I type with them about that all the time. As you can see, I led with those answers because those are things I want to understand about the company. So that way I could really help guide them through this financial journey.
