A Qnary can tell you how much you should tweet!
In this Speak PR podcast episode, host Jim James interviews Bant Breen, a PhD‑holding entrepreneur and founder/chairman of Cuneri (operating the Qnary platform). The conversation centers on how executives can strategically use social media—particularly Twitter—to amplify their company’s brand and drive sales. Breen explains that followers of executives are twice as likely to purchase from the executive’s company compared to other brands, and he describes how Qnary provides data‑driven recommendations on optimal tweet frequency, content, and timing to maximize impact. The episode highlights the business value of executive‑level social media presence, offers practical insights for leveraging these channels, and underscores the role of analytics in shaping communication strategies during the COVID‑19 lockdown period.
