Jim JamesFounder, UnNoticed Ventures · Hi, what's on your mind? I'd love to know.

Building a personal brand in the dreaded world of wealth management in Shanghai.

30 Jan 2024 · 1 min

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1:01

In this Speak PR podcast episode, host Jim James welcomes Howard Whitson, a senior wealth manager at the DeVere Group and founder of the Wealth Without Borders initiative, who is based in Shanghai. Jim frames the show as a resource for professionals seeking creative, low‑cost ways to showcase the value of their organizations to prospective audiences. He highlights Howard’s reputation for building strong personal and corporate brands, especially within the wealth‑management sector. The conversation is set to explore how Howard is currently positioning himself and his firm, the strategies he employs to develop a brand around wealth, and insights relevant to anyone looking to differentiate themselves in the competitive Shanghai market.

Hello and welcome to this episode of Speak PR. My name is Jim James and this is the podcast for everybody that's got value inside their organization and is just looking for creative and low-cost ways to communicate that with their prospective audiences. And today I'm delighted to have an old friend, Howard Whitson, who's joining me from Shanghai. Howard, ni hao.
Hi, James. Ni hao. Hello, it's very good to be with you today.
Now, Howard is a senior wealth manager at the DeVere Group and also the founder of the Wealth Without Borders initiative. And he's on the show because I've known Howard for many, many years while I was living in Beijing. And he's someone who struck me as knows how to build a brand, not just for the company, but for himself. Howard, tell us what you're doing now and how have you been building a brand around wealth? Thank you, Jim.
So for me, I'm a senior wealth manager in the dreaded realm of financial planning.