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Dave Horton , VP Solutions at Airia, on being a podcast guest with Jim James.

18 Jan 2026 · 1 min

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In this brief testimonial, Dave Horton, Vice President of Solutions Engineering at Aria, endorses Jim James' podcast, The Unnoticed Entrepreneur. Horton recounts his experience as a guest discussing the development and security of AI in the enterprise. He highlights Jim's thorough preparation, deep technical and business understanding, and the logical, structured flow of questions that moved beyond surface‑level AI talk. Horton notes that Jim challenged ideas, extracted practical insights, and shaped the conversation into a valuable, thoughtful discussion. He recommends the podcast to entrepreneurs and leaders seeking researched, substantive conversations rather than quick soundbites, describing it as highly worthwhile.

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Hi, Dave Horton here, VP of Solutions Engineering at Aria. I just wanted to take a moment to recommend The Unnoticed Entrepreneur and its host, Jim James. I joined Jim on a podcast last year when we were talking about developing and securing AI within an enterprise. And what really stood out was just how prepared he was for having that deeper conversation. The conversation went far deeper than just the surface-level AI chats. It really kind of leant in to questions that flowed logically from each other. A real genuine understanding of the technology and the business impact. And Jim clearly knows about the AI space, but it really came through when he challenged certain ideas, drew out practical insights, and helped shape the discussion into something that was ultimately very valuable in terms of a podcast for us. So I felt that Jim really got the best in terms of clarity, structure, and the points that I was trying to make. So if you are looking as an entrepreneur or as a leader in a, in a space where you want to have maybe a thoughtful, researched conversation rather than just quick soundbites, The Unnoticed Entrepreneur is well worth your time. So highly recommended.