Alex Redmond, founder of Clipshare, explains how to turn long videos into short clips for social media. Business owners struggle to get traffic from vlogs and podcasts, but repurposing them into shareable snippets drives engagement and revenue across platforms.
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Hello and welcome to this episode of Speak PR. This is the podcast for business owners who know they've got something great to unlock in their businesses if they can just find the right ways to communicate that. And today we're going to talk about video, and I'm joined by Alex Redmond, who is the founder of Clipshare. Alex, welcome. Thank you, Jim. How you doing? Great, thanks. I trust you're doing well too. Now tell us, Clipshare— I've been watching you on, on LinkedIn— what problem are you trying to solve for business owners?
Yeah, firstly, thanks very much for having me on the show. It's really great to speak to yourself and your wider audience, have a bit of a catch-up. So Clipshare is designed to tackle a fundamental problem, which is if you're generating long-form video content— so maybe that's a vlog or, you know, vlog or blog just like this, or podcast, or maybe it's a longer sort of sales and marketing piece— how do you drive traffic and ultimately eyeballs to that content so you can actually generate revenue off the back of it.