How can a University build a loyal and vibrant alumnus when students can't get to campus?

3 Sept 2020 · 1 min
1:01

In this Speak PR podcast episode, host Jim James addresses business leaders about the challenges higher‑education institutions face amid social distancing, which prevents on‑campus delivery of high‑quality learning and experiences. He argues that universities must preserve their value proposition for students and alumni, and proposes that targeted engagement and retention through dedicated social‑media platforms can serve as an effective, often low‑cost public‑relations solution to maintain connections and uphold educational quality.

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