Imagen Insights built a platform where 27,000 Gen Z members across 111 countries give brands real feedback. They deliver focus-group-level insights in 72 hours instead of weeks, at a fraction of the cost of traditional research.
So in a nutshell, our mission is to help Gen Z to shape their future. And realistically, we know the best way for them to do that is with brands because brands are shaping countries and culture like our governments only wish they could do, especially our government, right? So what we do is we enable brands to crowdsource qualitative and quantitative insight from our community. We have a community of 27,000 Gen Z in 111 countries. They're 60% female. They are 14% Black, 15% Asian, 20% from a low-income background, and 20% from the LGBT community. Is actually diverse. And we're able to crowdsource this insight from them within 72 hours. So from a quantitative perspective, that's nothing new. And that's been done for eons. But from a qualitative perspective, if you want to do good qualitative research, you have to do a focus group. Focus groups are both time-consuming and expensive. So we designed a platform that you can get that same depth of insight, but at the scale of quantitative research.
So that's in a nutshell, that's what we do.
2 people, infinite agents, 1 billion dollar idea #AIAgents #Startup #Productivity
