Jim James, a PR executive with 25 years of experience, explains how media coverage amplifies fundraising. He breaks down the three ROIs to highlight when raising money and shows how PR integrates with investor relations to help companies get noticed by investors.
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Hello and welcome to this episode of Speak PR. This is for everybody that's got value in their organization and is just looking for simple and cost-effective ways to communicate that to their stakeholders. My name is Jim James, and I've been running an international public relations company for over 25 years. I've also started companies on 3 continents. So I'm here to share with you tools and tips that I know will work. To help you get noticed. Now, I've been talking with a number of companies recently about raising money. And so I thought I would talk today about investor relations. So I'm going to talk about what needs to go into an investment document, investment memo, the role of public relations in investor relations, and how you can enhance your opportunities for raising money by having media coverage. So So welcome to this episode of Speak PR. So investor relations work.