Rob Da Costa, an agency owner turned coach, discusses what business owners should look for when choosing a PR agency. He covers how to find cost-effective communication solutions and get the most value from an agency partnership.
Hello and welcome to this episode of Speak PR. This is the podcast for business owners that have got value locked up in their organization if they can just find cost-effective and simple-to-use ways to communicate that. And I'm joined today by Rob Da Costa, who is an agency owner and now a coach helping other agencies and clients to get the most out of their agencies. Welcome, Rob.
Thank you. Thanks for having me, Jim. It's been great to be here. I've been a fan of your podcast, so I'm glad to be a guest on it.
Likewise, and I'm a fan of yours, so this is fantastic. Rob, tell us, how can a business owner get the most value out of an agency?
I think you almost have to go back a step and say the owner has to be saying to themselves, why am I hiring an agency in the first place? I see sometimes businesses who have a problem and they think they can outsource that problem to an agency, and they think once they've got the agency on board, that's the end of the problem and they can move on to the next
2 people, infinite agents, 1 billion dollar idea #AIAgents #Startup #Productivity
