Trailer: Could 2-minute iphone movies make you a princess too?

Gail Casper, the Princess of Philly, shows how to build your brand with two-minute iPhone videos. Skip the fancy production. Script clearly, keep it simple, and let the message do the work.
The Unnoticed Entrepreneur Podcast is sponsored by Prowly, the all-in-one tool for PR experts.
Today, we're going to go all the way to Philadelphia. We're going to meet the Princess of Philly, Gail Casper, who is a TV celebrity and also a coach and a professional trainer.
You've been told no, you've been told no, you've been told no, you've been told basically get out. And you keep saying, no, no, no, I'm going to show up. It's always to me about elevating your brand, elevated, elevated. What's going to make you stand as you would talk about, get noticed and stand out. And there's a big difference between just getting it done and getting it done right in my eyes. When it comes to shooting and I'm shooting my own stuff, obviously I'm using an iPhone. I keep it as simple as I possibly can. The key for me is knowing what you're going to say, really having that down so that it can be clear, concise, and to the point. Your goal is to get content under 2 minutes. Whatever the platform is that you're using, whatever the programs are that you're using, I try to let my content speak for itself. That's my ultimate goal. In other words, fancy doesn't mean better. I have a book that's out that's called Unstoppable, and it's all about being logical versus emotional because it's the emotion that stops us. Get up, keep going, keep pushing forward, believe in what it is that you're doing.
Now I'd just like to mention our sponsor for this show, the Noticed Entrepreneur podcast is sponsored by a company called Prowly. Prowly is an all-in-one software for leveraging your public relations activities. You can boost the media relations game for your business, find media contacts, send out press releases, and get more coverage while saving time and money on everyday tasks. Check it out, prowly.com.
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