Jim James, founder of EastWest PR, explores how hashtags actually work and why most people use them wrong. A conversation with Colin Miles at Zillika revealed that hashtags index content, but many business owners apply them without understanding that basic function. The episode covers what hashtags do, how to use them right, and the mistakes that tank your reach.
Hello and welcome to this episode of Speak PR. My name is Jim James, and this is a podcast for business owners who would like to unlock the value in their business with effective communications. I've been an entrepreneur myself for over 25 years and also run an international public relations agency called EastWest PR. Today, I'm going to talk about the hashtag, and I'm doing that because I was inspired by a conversation with Colin Miles yesterday at Zillika, talking about about how hashtags are used to index content. And realising that I've been publishing content myself online and for clients without really understanding the nature of hashtags. This podcast is going to dive into some of the dos and don'ts about hashtags, how you can use them, and how you probably shouldn't use hashtags. So, the hashtag is the pound symbol on your keyboard.
2 people, infinite agents, 1 billion dollar idea #AIAgents #Startup #Productivity
