Albana Vrioni explains how social platforms let entrepreneurs collect ideas from diverse crowds and spread them fast within organizations. Multiple generations now expect their input to matter, creating a cultural shift where crowdsourced ideas drive innovation.
Chapters
Well, crowdsourcing is everywhere today. And what I see is that with the evolution of the social technologies, that is becoming even more, I would say, an opportunity for entrepreneurs to not only collect and spot new ideas, but also to spread them and have viral adoption of whatever comes new into their work labs. So the opportunity is there, as I say, because the entrepreneur has got the possibility to really Get the best out of the creative minds of a crowd, I would say a very diverse crowd whom they can access, have access to. But also the opportunity is there because the technologies are allowing it. And not only they're allowing it, but they have educated the different generations, I would say all the generations, to see the value of using them and contributing with their ideas.