Jim James, founder of an international PR agency, walks through what makes a domain name work for your business. He covers how many to buy, what to pay, how to protect them, and what Google actually cares about when ranking sites.
Chapters
Hello, my name is Jim James. Welcome to Speak PR. This is the podcast for anybody that's got value locked up in their organization, and they're just looking for ways to release that with cost-effective and simple ways to do so using public relations. I've been an entrepreneur for over 25 years and running an international public relations agency as well. So on this podcast, I share tools and tips and case studies that I know work. Today I'm going to talk about domain names and what is in a domain name and some aspects that you should think about if you're looking at buying a domain name for your business or your organization. I'm doing that with experience because I've just been buying the domain name for the Speak PR podcast today. So we're going to look at How many you should buy, how much you should pay, how you should protect it, and what does Google look for. Now, a domain name.