


If your brand purpose has never lost you a customer, I don’t believe it. In 2010, Simon Sinek gave ...
Most AI tools give you an answer and leave you to do the work. Viktor does the work. He lives in S...
There are two types of discounts... One lowers the price and the other lowers the risk. Brands rel...
Crocs were designed for boating. Because they are non slip, waterproof, and easy to rinse. The foa...
You're using "limited time offers" too much... The brain has a filter for things that happen repea...
Here's a retention strategy no one talks about: Talk about the problem after your product solves it....
The strongest brands repeat themselves more than most marketers are comfortable with.... Let me exp...
Nike almost called themselves Dimension Six. In 1971 Phil Knight needed a name for the shoe company...
Most brands remember WHAT a customer bought Very few remember WHY they bought it That is a huge re...
Here's a prompt that's generated more retention insights than any dashboard: "Based on these 200 cu...
Got to hang with the Omnisend crew at Commerce Roundtable I've known this team over calls and campa...
There’s a word that appears in Ritz Carlton employee training: Radar Every employee is trained to k...
Most win-back flows are built for one person. The problem is they're actually being sent to two co...
Deel made $140M in 3 months without hiring a single extra person. No, that's not a typo, let me exp...
Remember, when you give people too many options... This is what they see. The best part part may ...