This is the audiobook transcript of Every Customer A Raving (Every Customer a Fan), written by Jim Penman and narrated by Carl Hitchmough. The introduction presents Penman as an unlikely successful entrepreneur who describes personal shortcomings—laziness, poor management skills, social ineptitude, and difficulty remembering faces—and frames the need for discipline and purpose.
This is the audiobook version of Every Customer A Raving the Story of Jim's Group Written by Jim Penman Narrated by Carl Hitchmough Introduction I'm an unlikely person to build a successful business. For a start, I'm lazy by nature. Given half a chance, I can spend hours or even days reading or playing computer games or doing anything but productive work. Any achievement requires relentless self discipline, and I must constantly bring purpose and meaning to mind. I'm also a poor manager, not well organized, not good at sticking to systems, and with very little head for accounts. On top of that, I'm socially inept, hate crowds, and have no capacity for small talk. This means I often offend or upset people without meaning to. Not only can I not remember names, but I have a rare condition which makes it hard to remember faces. This might not matter so much to a computer.
Rising mental illness and falling birth rates have the same cause, it is this.....
