Aleric Heck runs two YouTube channels and says his authority-focused tech channel (App Find, 600k subscribers) makes far more money than his general entertainment channel. Niche expertise attracts higher-paying ads and builds a business, not just a following.
Chapters
You are an authority in something, so they're going to be excited about actually working with you, which is very different than, let's say, somebody that's just going out there and using AI clones and making a funny video about that. They could amass maybe even more viewership and not maybe, actually they could amass more viewership than you talking about how to build these or how these can be created, but they're not going to be able to drive and command the actual revenue generation that you can do from. From your channel or your ads as an authority in how to build AI clones. Same thing with me with YouTube ads and video marketing. Right. It's very different. And I've even seen this because I have two channels. I've got my app review, and now it's AI tech channel App Find. It's got 600,000 subscribers. That channel, that's me, produces far more revenue, I bet. Far more. And it's. Even if you don't account the ads, it's still substantially more. But. But especially if you account the fact that I'm running ads from that channel and the ads generate the vast majority of my business.